Job Description

SENIOR MANAGER, CONTENT

Permanent

Full-time

Brand & Marketing

Reporting to TIFF’s Director of Content, the Senior Manager, Content will lead and work alongside a team of Video and Content Producers to inform, execute, and deliver on a robust content strategy to support programming (Theatrical, Cinematheque, Festival) and organizational priorities across TIFF’s online channels (i.e. TikTok, YouTube, Instagram) and physical spaces (i.e. in-cinema, digital signage).

During the Festival, the Senior Manager, Content will also lead a team of seasonal staff and independent contractors to execute a content strategy, content capture strategy, and production of content activations like TIFF’s Live from the Red Carpet Show and Portrait Studio.

RESPONSIBILITIES:

• Inform and champion TIFF’s video content strategy, outlining concepts and ideas to serve various programming (Theatrical, Cinematheque, Festival) priorities to meet the platform-needs and KPIs of TIFF’s various audiences across social media channels and in-cinema opportunities.
• This includes proactively editing proof-of-concepts and gathering inspiration for the team to evaluate potential frameworks or content verticals, based on on-platform trends and data.
• Manages a team of three full-time producers supervising, guiding and providing feedback to direct reports to ensure content output is leading-edge and delivers on KPIs and goals.
• This includes hiring, training, and overseeing senior-level production staff and independent contractors to execute on Festival deliverables including TIFF’s Live from the Red Carpet Show, and Portrait Studio, and content capture strategy.
• Establish team targets and monitor activities to meet monthly or quarterly goals.
• Collaborates with the Director, Content to determine and maintain a strategy for the team’s creative production, output, and resources, ultimately developing and leading a scalable production ecosystem for all team outputs
• Sets quality-, cost efficacy-, and creative standards for the development, production, and commissioning of content in the market in collaboration with Creative Director and internal and external client teams.
• Devise content capture strategy and schedule (video and photo) liaising with internal stakeholders including Communications, Corporate Partnerships, Festival Programming, Technical Production Services, and Event Production.
• Maintain a network of Toronto area industry freelance professionals, including onboarding and coordinating on- and off-site shoots and productions — from negotiating rates, preparing contracts, coordinating equipment rentals, and developing production workbacks and processes.
• Create and manage efficient team processes, including expense tracking, production tracking, sign off, licensing, and archival footage maintenance and distribution strategies.

JOB GRADE & SALARY OR RATE OF PAY:

• Job Grade 4
• $65,000–$95,000/ Annually

TARGET START DATE:

• June 5, 2023

MINIMUM REQUIREMENTS:

• Post-secondary education in a related field (i.e. Television Broadcasting, New Media Production, Visual and Digital Arts) or equivalent combination of training and work experience.
• 7+ years experience in a creative production and/or development role, ideally at a film, media or arts institution.
• 4+ years experience in managing a creative production team.
• Experience and proven ability to write, script, conceptualize and lead a shoot — including live programming.
• Acute understanding of Adobe Creative Cloud, especially for video editing in Premiere and motion/title design in After Effects.
• Strong understanding of social media channels and performance metrics, including vertical video for TikTok, Instagram Reels, and YouTube Shorts.
• Proven track record developing and producing distinctive content related to film and the film industry with a storytelling foundation for various distribution channels, including social media.
• Clear understanding of the international content market, broadcast strategy, commissioning, programming, audiences, ratings, branded content, etc.
• Experience in managing multiple productions, budgets, producers, and partners.
• Editorial expertise, with the ability to evaluate and give clear, constructive feedback on ideas, treatments, productions, story editing.
• Additional experience in writing, production management, and other aspects of development and production, including content licensing.
• Ability to lead a team with vision, empathy, and critical thinking – grounded in the ability to execute work on time and on strategy.

How to Apply

• All applications must be submitted online through TIFF’s Career Centre.
• Please upload your cover letter and resumé as one PDF, before the deadline of FRIDAY, MAY 5, 2023.

Job Categories: Equal Opportunities. Job Types: Full-Time. Salaries: Not Disclosed.

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