Job Description

SumOfUs is looking for a Fundraising Campaign Manager with experience in digital fundraising to help us grow our income and win campaigns against corporate power. 

If you love raising money online to fight for global economic justice, enjoy writing and are hungry to experiment and innovate to change the world, then this is the role for you. 

This role reports to the Head of Fundraising and sits at the intersection of campaigning and fundraising. The person in this role will be responsible for developing and executing compelling digital (primarily email) campaigns that inspire and center members, while raising funds to power the work we do. SumOfUs is member funded, meaning we do not accept money from corporations or governments. We rely mostly on individual contributions to fund our work.

This position is full time and remote. It can be undertaken by anyone living between GMT -6 hours (Central Americas) and GMT +2 hours (Western Europe / East Africa). 

A bit about us

SumOfUs is a global movement of consumers, investors, and workers standing together to hold corporations accountable for their actions and forge a new and sustainable path for our global economy. We are a movement of more than 20 million people, brought together by a global team of 40+ campaigners, fundraisers, engineers and operations staff. Our purpose is to challenge corporate power everywhere. We hold the biggest corporations in the world (and their political allies) to account by mobilizing millions of people to take collective action.

We are aiming to fundamentally reshape the global economy to put people and planet over profit, but we know we can not do it alone. We build partnerships with on-the-ground activists and organizers, and we follow their lead. We innovate, experiment and embrace professional and organizational growth. We invest in people and we invest in how we work, because our vision calls on us to build the most effective, global, diverse, and talented team possible.

We highly value a diverse team and an equitable work environment where every member of our team is set up to thrive. We have taken steps to nurture this environment including an Anti-Oppression Leadership Team that leads work to transform injustice within the organization and in our campaigning work. We expect all team members to take responsibility for co-creating an equitable work community where everyone is able to do impactful, world-changing work. We offer benefits including additional sick days for parents and caregivers, flexible working hours, and professional development stipends. We review our policies and practices for equity frequently. We encourage people identifying with marginalized communities to apply.

What you will do as part of our team

• Identify and develop impact-focused fundraisers that excite SumOfUs members;
• Write, write, write. Every week, you will draft fundraising campaigns that inspire members to donate or take action; 
• Make your colleagues’s fundraisers better (and we will do the same for you). You will give edits and feedback on colleagues’s drafts; 
• Collaborate with campaigners and external partners on developing fundraisers that help us win campaigns and build our movement;
• Deliver digital campaigns using our CRM (ActionKit) to set up, schedule, test, analyze and optimize emails;
• Continuously develop and stay up-to-date on best-practices in digital fundraising;
• Work on strategic projects to improve member engagement and drive acquisition, including but not limited to experimenting with new fundraising programs; 
• Lead day-to-day fundraising operations and the fundraising team;
• Work closely with the Head of Fundraising to execute strategic priorities and goals;
• Participate as an active member of the fundraising team and SumOfUs community, and other duties as assigned.

Skills and experiences you will need to bring

We have no formal education requirements – if you can meet the responsibilities of the role and are willing to grow, that is all that matters.

All roles at SumOfUs require you to:

• Be dedicated to building a fairer and more sustainable global economy;
• Demonstrate an active commitment to building a diverse, equitable and inclusive work community; 
• Communicate in English (English is our primary working language);
• Work remotely (SumOfUs provides funds to set-up a home office or to work from a co-working space).

This role in particular requires you to:

• Have experience in digital fundraising, preferably in email fundraising;
• Identify and develop inspiring, impact-driven and anti-oppressive fundraising campaigns;
• Have excellent writing skills with a solid understanding of digital campaigning;
• Have the ability to research, synthesize and simplify information, relaying it in a written conversational style that connects and engages the reader;
• Have an excellent understanding of audience behaviour and how to inspire action through effective story-telling; 
• Identify viral moments and understand how to capture audience attention; 
• Have a solid understanding of A/B testing and basic data analysis to be able to optimize the email supporter journey;
• Have experience working in CRMs (ideally ActionKit) to load, produce, and send emails to members;
• Have effective team development and leadership skills, experience managing projects and mentoring staff;
• Have experience setting and tracking goals with teams to successful delivery;
• Effective relationship building and management skills, able to develop and manage relationships with partners and internal stakeholders;
• Be keen to learn and develop new skills, and find innovative solutions to challenges.

Big pluses

We know that no one can possibly have all these skills and experiences – you will likely be able to bring 2 or 3 of the following to our team:

• Experience with digital advocacy or mobilization tools;
• Experience improving deliverability and list management techniques;
• Experience in other forms of digital or online fundraising, including but not limited to digital ads, text-to-give, crowdfunding, peer-to-peer;
• Experience designing and running experimentation or conversion rate optimisation (CRO) programmes; 
• Familiarity with HTML, CSS and editing email templates;
• Experience with market campaigns, shareholder activism, or corporate accountability issues. 

How to Apply

Job Categories: Equal Opportunities. Job Types: Full-Time. Job Tags: campaigner, campaigning, digital, digital fundraiser, and Fundraising. Salaries: 40,000 - 60,000.

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