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25 Oct 2022
Temporary Marketing Project Manager
Job Description
Job Type: Contract
Contract length: 06 Months
Job Description:
- Marketing Manager role reports directly to Senior Manager in GuideWell Connect (GWC) marketing and assists in developing and delivering of GWC marketing tactics to achieve pre-agreed customer goals documented in Service Level Agreements (SLA) and Go To Market Plans (GTM).
- This responsibility will require working with Sr. Marketing Managers to plan and execute the strategy along with tracking and reporting on progress and results
Essential functions:
- Representative of vertical marketing team (direct, media, digital, experiential) to segment Sr. Marketing Manager
- Execute on assigned marketing plans, promotional plan and/or launch plans for segments/clients, products or capabilities.
- Assist with content for brand and marketing communications support information for sales agents and their customers.
- Lead, develop, and support activities to enable client’s adoption across the company to help align to Brand Strategy in member facing activities and external communications.
- Tracking marketing metrics, leads and CPI’s.
- Reporting marketing metrics, leads and CPI’s.
- Ability to execute on specific tactical area (direct, media, digital, experiential) on expert level.
- Assist end-to-end marketing communications development and implementation process. Manage use of internal and external resources and budget, resulting in the production and in-market usage of effective marketing tactics.
- Implement processes for better integration, improved efficiency and lower costs.
Job Requirements:
- 3 years in any mix of marketing fields or equivalent experience, marketing automation or campaign management experience and experience using CRM, segmentation systems and analytics to develop and track marketing programs.
- Proven ability executing in marketing channels or tactics (direct, advertising, digital, DRTV) working to budget and time deadlines, and reporting on metrics.
- Broad and deep knowledge of marketing promotion methods, practices and techniques.
- Product launch experience
- Experience working in a regulated industry
- Experience in client services role
- Experience working in agency processes
- Experience working in a cross-functional team in a fast-paced environment
- Experience working with and coordinating multiple clients and agencies
- Ability to resolve issues and barriers. Ability to build and deliver presentations with computer software.
- Ability to build relationships within the business area, across the organization and external partners
- Business acumen of project planning and implementation
Experience:
- 5-8 years related work experience or equivalent combination of transferable experience and education
- Integrated marketing strategy, planning and tactical experience
Education:
- Brand, marketing, communications or in related field – Related Bachelor’s degree or additional related equivalent work experience
How to Apply
For immediate consideration, please send your resume directly to Lory Weir at lory@hornetstaffing.com. You can view all of our open positions at www.hornetstaffing.com150 total views, 0 today