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25 Oct 2022

Temporary Marketing Project Manager

Hornet Staffing – Posted by Hornet Staffing Anywhere

Job Description

Job Type: Contract

Contract length: 06 Months

Job Description:

  • Marketing Manager role reports directly to Senior Manager in GuideWell Connect (GWC) marketing and assists in developing and delivering of GWC marketing tactics to achieve pre-agreed customer goals documented in Service Level Agreements (SLA) and Go To Market Plans (GTM).
  • This responsibility will require working with Sr. Marketing Managers to plan and execute the strategy along with tracking and reporting on progress and results

Essential functions:

  • Representative of vertical marketing team (direct, media, digital, experiential) to segment Sr. Marketing Manager
  • Execute on assigned marketing plans, promotional plan and/or launch plans for segments/clients, products or capabilities.
  • Assist with content for brand and marketing communications support information for sales agents and their customers.
  • Lead, develop, and support activities to enable client’s adoption across the company to help align to Brand Strategy in member facing activities and external communications.
  • Tracking marketing metrics, leads and CPI’s.
  • Reporting marketing metrics, leads and CPI’s.
  • Ability to execute on specific tactical area (direct, media, digital, experiential) on expert level.
  • Assist end-to-end marketing communications development and implementation process. Manage use of internal and external resources and budget, resulting in the production and in-market usage of effective marketing tactics.
  • Implement processes for better integration, improved efficiency and lower costs.

Job Requirements:

  • 3 years in any mix of marketing fields or equivalent experience, marketing automation or campaign management experience and experience using CRM, segmentation systems and analytics to develop and track marketing programs.
  • Proven ability executing in marketing channels or tactics (direct, advertising, digital, DRTV) working to budget and time deadlines, and reporting on metrics.
  • Broad and deep knowledge of marketing promotion methods, practices and techniques.
  • Product launch experience
  • Experience working in a regulated industry
  • Experience in client services role
  • Experience working in agency processes
  • Experience working in a cross-functional team in a fast-paced environment
  • Experience working with and coordinating multiple clients and agencies
  • Ability to resolve issues and barriers. Ability to build and deliver presentations with computer software.
  • Ability to build relationships within the business area, across the organization and external partners
  • Business acumen of project planning and implementation

Experience:

  • 5-8 years related work experience or equivalent combination of transferable experience and education
  • Integrated marketing strategy, planning and tactical experience

Education:

  • Brand, marketing, communications or in related field – Related Bachelor’s degree or additional related equivalent work experience

 

How to Apply

For immediate consideration, please send your resume directly to Lory Weir at lory@hornetstaffing.comYou can view all of our open positions at www.hornetstaffing.com

Job Types: Temporary.

Job expires in 9 days.

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