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26 Oct 2021
Full-Time Senior Associate, Creative Strategy (B2B)
Job Description
Morning Brew is a media company that covers the business news and narratives shaping our world. The companies, the people, the workplace, the economy — we nerd out on this stuff, and we’re dedicated to helping our audience navigate it all in a way that informs and entertains.
The Morning Brew team is clever, creative, and growing fast. Want in? Read on.
Overview
As Senior Associate, Creative Strategy (B2B), you will help ideate, position, and package best-in-class programs for Morning Brew with a focus on our B2B clients. The ideal candidate for this role will have experience and success finding great stories, spinning them into compelling marketing campaigns, and getting brand partners excited about every aspect of it. Not only do you love finding good stories, but you love backing them up with data and insights for a comprehensive campaign strategy. This position will report to the Associate Director of Integrated Marketing.
What you’ll do:
– Collaborate with sales, account services, product, editorial, analytics, and other members of the Morning Brew Creative Studio to:
• Ideate content solutions that reflect the POV of Morning Brew editorial
• Create compelling narratives across platforms — placements, editorial, podcast, experiential, social, etc
• Build and pitch proposals that solve client objectives through visual storytelling
• Identify new ways to solve client challenges with creative solutions
• Innovate and create at the speed of our fast-paced culture
– Bring institutional knowledge of how business decision makers think to B2B-specific RFPs. Stay up to date on industry trends and client news.
– Maintain and build on our library of marketing collateral, including media kits, case studies, one-pagers and more.
– Facilitate brainstorm meetings, downloads, and cross-functional meetings for multiple teams.
– Bring a deep curiosity and interest in finding new ways to talk to business decision makers about their needs at work and everywhere else.
– Create comprehensive sales collateral for previous campaigns, off-the-shelf ideas, and built-if-sold tentpole campaigns
– Lead and participate in client calls
– Identify proactive opportunities that are specific to our B2B clients
– Work with the Associate to delegate workload on larger projects and proposals
What makes you qualified:
– 2-4 years experience at a digital publisher or agency
– Strong foundation in brand strategy and creative thinking
– Award-worthy writing and editing skills
– Grade-A presentation chops
– Wordnik in a meme world
– A visual eye that drops jaws and stops thumbs
– Deadline-oriented project management skills
– Ability to collaborate effectively across teams and disciplines
– Passion for all Morning Brew editorial brands
– A personal philosophy of, “Yes, we’ll figure it out.”
– Desire to seek out diverse and unique stories from lived-experiences different from yours
What else are we looking for?
Character and integrity rank pretty high on the list. Our team is guided by our core values:
· Curious – We strive to learn every day through constant questioning and exploration.
· Purposeful – We do everything with the highest level of thoughtfulness, preparation and focus.
· Empathetic – We are good, genuine people who embrace others’ perspectives.
· Challengers – We approach every day with an underdog mentality and are never complacent.
Perks:
While being surrounded by a bunch of cool people who look great in crewnecks is its own reward, we have plenty more to offer.
Unlimited sick and vacation time: And by “unlimited,” we mean absolutely unlimited.
Remote-work friendly: Work from home, work from the office, work from the moon — you decide.
401(k) employer match: We want to help you prepare for the future, now.
Premium healthcare plans: Your health matters!
Work from home stipends: Upgrade your home office on us.
Annual learning credit: Want to learn something new? We’ll pay for it.
Morning Brew is committed to building a diverse and inclusive team that’s representative of our audience.
How to Apply
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