Full-Time Marketing Manager
Job Description
This position is responsible for leading the development and execution of integrated marketing plans and strategies that directly contribute to delivering Intertek’s sales and profitability targets.
The Marketing Manager leads and influences internal teams and resources to ensure that market strategies are aligned with customer insights in order to achieve business objectives and gain competitive advantage. Maintaining clear lines of communication, this position works collaboratively with leaders from Global and/or Regional Business Lines, Sales, Operations, Engineering, Marketing, HR and Finance.
Duties:
Lead the development of marketing plans and strategies for assigned vertical industries to ensure the attainment of business objectives
Analyze sales data, economic indicators and voice of customer data to develop and execute marketing strategies for key markets
Evaluate and monitors local competition and recommends strategies for market share growth, protection and development that can be integrated into marketing plans Collaborate closely with Business Line and Sales leaders to ensure strategies and plans are integrated and aligned
Create unique and differentiated value propositions and crafts messaging tailored to various external stakeholders
Develop marketing programs and campaigns to attract potential customers and maximize volume from current customers
Qualifications:
Minimum of 5 – 7 years experience, preferably someone with marketing strategy and content marketing experience in the building and construction, architecture, or civil engineering services industries
Bachelor’s degree in Marketing, Communications or related field;
MBA or advanced degree desirable but not required
Solid knowledge of marketing practices and strategies with an emphasis on client acquisition and retention
Leadership experience in developing strategic marketing plans
Demonstrated success in managing multiple projects and priorities simultaneously within short time lines; well versed at connecting strategic objectives to tactical implementation
Self-motivated and able manage projects from inception through to completion
Ability to understand market trends, customer needs and competitive intelligence data Strong communication skills (verbal and written) with the ability to support or defend a position or idea in a clear, concise and persuasive manner
Highly collaborative approach and demonstrated ability to interface effectively with all levels of management and functional disciplines
Excellent interpersonal skills; demonstrated ability to build, manage and influence virtual teams
Comfortable managing through change and working in a fast-paced environment
Model Intertek’s 10X Energies at all times within the work place, practicing business the right way
Be aware of, and adhere to, safety practices and policies to ensure your own safety, as well as the safety of others who may be affected by your actions at work
Ability to work in fast-paced, multi-tasking environment with shifting priorities and demanding deadlines
Must be detailed-oriented and able to effectively prioritize and organize workload, with efficient time management
Ability to communicate and interact effectively in verbal written and presentation formats
Must possess the fundamental technical and administrative skills required to perform the job duties
Must be customer focused and quality driven Ability to travel as business needs dictate, up to 25% of the time
Intertek is a leading Total Quality Assurance provider to industries worldwide. Our network of more than 1,000 laboratories and offices and over 43,000 people in more than 100 countries, delivers innovative and bespoke Assurance, Testing, Inspection and Certification solutions for our customers’ operations and supply chains. Intertek Total Quality Assurance expertise delivered consistently with precision, pace and passion, enabling our customers to power ahead safely.
Ranked #15 on the 2019 ENR list of Top 500 Design Firms, and with more than a hundred offices across North America, the building and construction team provides the architectural, engineering and construction (A/E/C) industry with a full suite of capabilities both in the lab and on site. From testing, inspection and certification services to building sciences solutions, the company delivers Total Quality Assurance to the built environment.
A career with Intertek means joining a global network of professionals dedicated to bringing quality and safety to life. Our vision is to become the world’s most trusted partner for Quality Assurance and we offer our employees the chance to make an impact with attractive growth opportunities in this industry on a global scale. We offer a salary and benefit package competitively placed within the local market, including medical, dental, vision, life, disability, 401(k) with company match, tuition reimbursement and more.
We are an Equal Opportunity Employer and do not discriminate against applicants due to veteran status or on the basis of disability. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, or gender identity. Intertek is a drug-free workplace. As a condition of employment, all hires are required to pass a pre-employment drug test.
How to Apply
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