Full-Time Senior Digital Copywriter
Job Description
About GoPro
GoPro makes it easy for people to celebrate and share experiences. We believe life is more meaningful when shared. We build cameras, software, and accessories that help the world share itself in immersive and exciting ways.
GoPro is a global movement whose business is driven by shared experiences. We celebrate diversity. We practice inclusion. We foster belonging. We demand equity. And we share the experiences of individuals and communities who also hold these values as core to who they are. From São Paulo to Munich, Silicon Valley to Shenzhen, we are dedicated to building a company that reflects and honors the diverse global communities where we live, work, and play.
The Role
We’re looking for a passionate, well-rounded, Sr. Digital Copywriter to join the GoPro Creative team — a high-fiving, humorous, hard-working team with a passion for killer creative. As GoPro embarks on a completely new direct to consumer corporate strategy, we are looking for a Sr. Digital Copywriter to drive the next generation storytelling for the digital transformation of GoPro.com. Specifically, to tell the GoPro story in a simple, authentic, inspiring way that pushes the brand forward and elevates the ecommerce experience.
What You’ll Do
- Balance brand storytelling copy with transactional, ecommerce copy
- Work with creative leadership and product marketing to craft launch messaging for new and existing GoPro products
- Understand the brand, marketing initiatives, strategic positioning and target audience
- Become really knowledgeable about the latest GoPro products, solutions, and related technologies
- The ability to balance multiple projects with Creative Directors and teams
- Present developed concepts to team members, stakeholders and the executive team
Skills We’re Excited About
- A portfolio of exceptional work
- A minimum 6 years of experience in copywriting for digital brand experiences
- Analytical thinker with experience in data-driven marketing
- A Bachelor’s degree is required
- A willingness to work with designers in tools such as Google, Dropbox Paper and Figma
- Experience working with project management tools like Wrike
- You can collaborate with various teams/team members and stakeholders with different skill sets including UX, product marketing, and consumer insights
- You can work in a team and independently to develop and resolve copy enhancements and fixes on tight timelines
- Your copy translates into a clear customer experience
- You can receive and provide constructive feedback
- You have excellent communication and presentation skills
- You’re a strategic and conceptual thinker who gets stuff done
- Work closely with the designers, developers and project managers to ensure that tasks are completed according to deadlines
- You’re curious and love exploration, but you’re a true a problem-solver at heart
- Passion for the GoPro brand
GoPro Highlights
- Get your very own GoPro camera + gear
- Medical, dental, and vision insurance – premiums are 100% paid for employees, 80% paid for dependents
- Life insurance and disability benefits
- Generous time off policy
- 12 weeks paid parental leave for new parents
- Pre-tax and Roth 401(k) options
- Discounted employee stock purchase plan (ESPP)
- LiveHealthy monthly wellness reimbursement
- Innovative remote-friendly wellness classes and events
- Flexible work arrangements
- Professional + personal development opportunities, i.e. LinkedIn Learning
- Opportunities to get involved in the causes that you care about (annual camera donation + volunteer events)
We strive for the day that no group can be described as underrepresented at GoPro – whether as part of our brand or in our workforce. We are committed to providing a more inclusive, representative, equal, just and happy world. GoPro is proud to be an Equal Opportunity Employer.
How to Apply
Please use this link to apply: https://grnh.se/9d113de31us831 total views, 0 today