Job Description

Organization Overview:

IfNotNow is building a multi-racial, multi-ethnic, cross-class movement of American Jews to organize our community to end US support for Israel’s apartheid system and call for equality, justice, and a thriving future for all Palestinians and Israelis. We are fighting for a vision of collective liberation: where Jewish safety does not come at the expense of others, but is intertwined with the liberation of all people.

Scope:

The Communications Director is responsible for IfNotNow’s public voice and communications strategy across traditional media and digital platforms. The Communications Director leads the Communications Department to develop and tell a coherent and compelling story about IfNotNow’s ongoing organizing, including both rapid-fire decision-making and big-picture thinking about how to make critical narrative interventions in discourse around Israel-Palestine as American Jews. The Communications Director is also a member of the Organizational Leadership Team, responsible for overall organizational culture and strategy.

Responsibilities:

Narrative & Campaign Strategy

• Collaborate with Organizing, Political, and Fundraising teams to track major news developments and identify campaign interventions in rapid response moments, develop short-term campaign strategy, and produce content to engage and mobilize supporters to take action
• Collaborate with Deputy Communications Director to lead the development and implementation of IfNotNow’s long-term narrative strategy in line with political, organizing, and campaign priorities
• Lead Communications Department to develop overall Communications strategy, including:
  • Develop IfNotNow’s public voice and brand to reflect current narrative and campaigning strategy, including managing creatives to generate branding, design, and logos
  • Oversee and approve all public-facing messaging, including talking points, statements, scripts, action visuals, curriculum, and digital communications.
  • Manage Digital Director, Data Director, and Social Media Manager to develop and execute digital strategy and content calendar for email, text, social, video, creative content, website, and digital fundraising
  • Manage Deputy Communications Director to identify traditional and earned media opportunities and support spokespeople through TV appearances, interviews, and op-eds
  • Develop messaging guidance, tools, and resources to support volunteers across the movement to take action.
• Support Communications Team to develop and support structures for work to be driven, when possible, by volunteers, with leadership development plans.
• Alongside the Political Director and National Spokesperson, coordinate with partner organizations, including soliciting ongoing feedback on narrative strategy

Management, Supervision, and Collaboration

• Manage and coordinate the work of a five-person Communications Department and related communications consultants and volunteers to execute narrative strategy across multiple channels
• Build relationship and capacity by clearly communicating performance expectations, inviting and delivering clear feedback, and identifying opportunities for growth
• Manage the communications budget and use of team resources
• Participate in the Organizational Leadership Team to support the organization’s overall culture and strategy, and deepen the organization’s commitment to volunteer leadership, racial equity and inclusion, and long term sustainability

Essential Qualifications

• 3-5 years of experience leading communications work, including 2+ years of management experience (preferably leading a communications team)
• Excellent management and leadership skills, including demonstrated success in goal-setting, project management, and leadership development of staff and volunteers
• Experience in communications, including:
  • Excellent writing skills: able to craft sharp, memorable copy under short deadlines and for different audiences; strong editing, proofreading, and verbal communication skills
  • Familiarity working with traditional earned media
  • Understands how to use different communication channels and digital tools to create a cohesive narrative strategy 
  • Experience with press management software, content management system (CMS) and constituent relationship management (CRM) software, or comfort learning digital tools quickly
• Experience with design and brand identity, including working with creatives to use visual strategy to bring complex ideas to a wide range of audiences 
• Motivated by a strong personal investment in IfNotNow’s mission: organizing the American Jewish community to end U.S. support for Israel’s apartheid system, and demanding equality, justice, and a thriving future for all Palestinians and Israelis.
• Approaches communications and media like an organizer. Committed to building grassroots people power, and savvy about leveraging it in the public sphere
• Committed to building a multi-racial, multi-ethnic, cross-class movement of American Jews, and can work well with people from a range of backgrounds

Additional Preferred Qualifications: 

• Comfort with digital campaigning and social media management, as well as familiarity with using digital platforms (such as Twitter, Instagram, and various email programs) to support movement communications and digital fundraising
• Understands IfNotNow’s role, voice, and brand in the larger movement ecosystem 
• A clear sense of the media landscape on Israel/Palestine, American politics, and American Jewish community
• Demonstrated relationships with reporters and editors and a strong track record of placing content
• Familiarity with the Jewish community’s relationship to Israel/Palestine, and an understanding of strategic choice points in speaking to a wide audience

Benefits & Compensation: The salary range is $60,000-$82,500 annually. IfNotNow determines compensation based on a variety of factors, including geography, experience, and a self-selected needs-based bonus. You will have an opportunity to learn more about the compensation structure in the application process to decide if this opportunity is right for you. IfNotNow also offers comprehensive medical and dental insurance for all employees. We cover 92% of monthly premiums for employees and dependents, and we offer a range of plans for different needs. We also offer unlimited paid time off, unlimited sick time, and flexible work hours.

IfNotNow is an Equal Opportunity Employer, and is committed to building a diverse and passionate team. People of color, Sephardi and/or Mizrahi applicants, people with disabilities, and trans and/or gender non-conforming applicants are strongly encouraged to apply. IfNotNow does not discriminate on the basis of race, color, religion, sex, national origin, ethnicity, age, disability, sexual orientation, gender expression, medical condition, or any other basis prohibited by federal, state, or local law.

We recognize that people from marginalized groups may be less likely to apply for jobs unless they believe they meet every one of the qualifications as described in a job description. We are most interested in finding the best candidate for the job. We would encourage you to apply, even if you don’t believe you meet every one of the qualifications described.

How to Apply

Job Types: Full-Time. Salaries: 60,000 - 80,000.

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