Job Description

Cultural Marketing Coordinator

About Us

GarrettSpioni Group, LLC is Los Angeles based search firm that is currently managing a search for an organization which  is a growth consulting leader driven by management P&L experience, Big Data and predictive analytics. They develop fact-based business models, insights, customer experiences and roadmaps that profitably segment distinct customer groups and drive revenue. Additionally, they help clients focus their resources where the highest ROI opportunities exist and customize strategies advancing efficient Total Market growth fueled by Millennial, Multicultural & Hispanics segments.

Position Summary

We are seeking a Full Time Cultural Marketing Coordinator. This position requires a strong understanding of values, attitudes, drivers, and behaviors across key segments of the U.S. population (African American, Latinx, AAPI, LGBTQ, etc.) A Marketing Coordinator is responsible for collaborating with the Marketing, Insights, and Strategy teams in projects and activities to ensure flawless execution of key deliverables. The Marketing Coordinator will support the company’s growth initiatives and that of its clients. This position requires a strong foundation in marketing and strong writing and communication skills.

Key Duties And Responsibilities

Assist Marketing team on day-to-day responsibilities. Includes, among others to:

• Assist in Developing 6P business plans: People (target), Positioning, Product, Price, Place, Promotions
• Maintain project timelines
• Coordinate and support meetings
• Support the development of marketing plans
• Support database/data mining activities, generate charts, and help build presentations
• Support needed research (online, store visits or conferences, market immersions, and customer service/experience audits) to support strategic marketing initiatives
• Organize and maintain marketing files on the company server: label and archive data including proposal development files, client marketing program files, branding guidelines, presentations, etc.
• Serve as an Account Coordinator for deliverables and timing. Secure deliverables according to set milestones
• Coordinate relationships with vendors (i.e., market data, research, etc.) and brief them on strategic objectives.
• Create/deliver PowerPoint presentations for clients internal and external
• Support the team in creating briefs, answering RFPs, and preparing pitches
• Support quantitative and qualitative research efforts
• Program and test online surveys in platforms such as Survey Monkey, Alchemer, etc.
• Gather industry insights and statistics from various sources; research and track multiple secondary sources to determine trends and insights.
• Research companies and their products (i.e., market share, market conditions & trends, pricing, and advertising)
• Analyze, summarize and report findings
• Support ongoing marketing projects online as needed. Includes but not limited to:
  • Email blasts, blogs, entries, and other electronic social media
  • Website content and benchmarking

Qualifications & Skills

• BA or BS preferably in Marketing, Anthropology, Sociology or related fields
• 1+ years of professional experience with a background in consumer marketing, experience in multiple business lines/categories preferred
• Strong understanding of values, attitudes, drivers, and behaviors across diverse segments of the U.S. population (African American, Latinx, AAPI, LGBTQ, etc.)
• Ability to work independently and as part of a team; to be resourceful, proactive, and self-motivated
• Excellent written and oral communication skills for interacting with internal and external company contacts
• Ability to organize, prioritize and multitask; to work under tight deadlines with a sense of urgency
• Exceptional attention to detail and commandment to follow through
• Ability to learn new skills and systems quickly; must-see “the big picture” and how a particular task supports a more significant objective
• Customer service, marketing, or sales experience is a plus
• Aptitude with Digital/Social Media
• Strong problem-solving skills
• Expert in Microsoft Office programs, especially Excel (analytical and chart development skills), PowerPoint, and Google Suite
• Ability to take the initiative, to sell his/her ideas, to work well autonomously and as part of a team
• Excellent interpersonal skills: verbal/written communications and presentation skills

    Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

We Offer

• Financial compensation commensurate with experience.
• Medical
• Dental
• Life Insurance
• 401K
• Vacation
• Paid Holidays

Candidates must be authorized to work in the US

Office Location: ENCINO, CA 91436

Of course, this client is an Equal Employment Opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, leave of absence, compensation, benefits, training, and apprenticeship. The company makes hiring decisions based solely on qualifications, merit, and business needs at the time.

Employment Type: Full time

How to Apply

Job Categories: Equal Opportunities. Job Types: Full-Time.

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