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7 Jun 2022
Full-Time Digital Media Manager
Job Description
Terminus is the only account-based engagement platform built to deliver more pipeline and revenue through multi-channel account-based marketing (ABM). The platform, Terminus Engagement Hub, connects the first and third-party data needed to understand both customers and prospects, with the most robust suite of engagement channels—including ads, chat, email, and web—available. Terminus powers multi-channel ABM for thousands of brands globally including DHL, G2, Outreach, and TripActions. Terminus is proud to be a G2 leader in ABM for 13 consecutive quarters. Visit terminus.com to learn more or connect with us on Twitter and LinkedIn.
Terminus is looking for a Digital Media Manager to join our growing team. As a Digital Media Manager, you will play a critical role in the development and implementation of digital marketing strategies for key clients executing on full-funnel account-based marketing activities. You will be responsible for optimizing multi-channel campaigns, increasing brand impact, and driving high quality web traffic which ultimately generates sales pipeline for our customers.
Delivering on that promise to our customers requires you to have a strong background in programmatic advertising, paid media buys, and inventory placements. As a member of the Digital Media Strategy team, you will play a pivotal role in developing strategy, analyzing site performance, and applying statistics-based market intelligence to formulate recommendations on optimizing engagement metrics to help drive optimal advertising outcomes. We are also seeking individuals with advanced knowledge in negotiating exclusive media contracts and publisher deals. This is a rare opportunity to join a fast-growing company with an open and collaborative work environment, where you can play a key role in promoting customer success for the duration of the customer’s journey with Terminus.
Responsibilities
- You’ll be responsible for partnering with key clients to plan and manage programmatic campaigns across multiple pillars
- Ability to leverage your prior media experience across paid media channels- Display, Social, Audio, Native, and ConnectedTv within our DSP and various other platforms
- Monitor and analyze campaign performance data and translate that analysis into key insights and make strategic recommendations to clients
- Closely collaborate with internal partners as a part of the Terminus360 support management team to ensure a seamless customer experience and be the clients direct point of contact for all things media-related
- Deliver on the value of specialized publisher strategies and tactics. Identify KPIs and tangible ROI to the business. Conduct ad-hoc reporting as needed with insightful recommendations.
Requirements
- Bachelor’s degree required; marketing, advertising, or business degree preferred
- 3+ years in a programmatic or media planning role with experience working with 3rd party bidding tools, DSPs, SSPs, RTB, Ad Verification, Ad Servers
- 2+ years of hands-on experience specifically related to DSPs (preferably The Trade Desk) and familiarity with various measurement tools (Google Analytics, MOAT, IAS, DoubleVerify)
- Knowledge of AdTech ecosystem and/or programmatic industry strongly preferred; comfort with online advertising metrics and KPIs required
- Will have technical knowledge of website tag management and implementation especially in Google Tag Manager
- Familiarity with marketing technologies such as Terminus, Google Adwords, Google Analytics, Salesforce, Adroll, Demandbase, Engagio, Marketo, Eloqua, Pardot
- Experienced working with Excel (e.g. PivotTables, Vlookups, Large Data Sets)
- Will be able to negotiate and bring valuable media and publisher partner deals to the table
- Whether verbal, written or in G-Suite, you’ll need to be able to adequately visualize your campaign performance observations and present to client partners
- You have excellent analytical, organizational and time management skills.
Incredible Benefits, Incredible Company!
- Guaranteed participation in our equity program – because our employees should share in our success.
- Unlimited vacation to unplug and recharge however you choose.
- 2 days paid VTO (volunteer time off) every year to help impact your community.
- Employee Perks program: Employees receive points to use towards perks such as a spa visit, an UberEats stipend, Gym memberships, subscriptions to various monthly boxes such as: candles, wine coffee, and more!
- 100% employer paid Health, Dental, and Vision Insurance for employee only coverage to cover your fundamental needs.
- 100% employer paid Short-term and Long-term Disability.
- Insurance401K with a competitive company match to build your future financial security.
- We put families first with an exceptional Paid Parental Leave Program for employees with 1+ years of service.
- Named Best Workplace Winner 2017, 2018, and 2019 by Inc. Magazine.
- Ranked #21 on the Deloitte Fast 500Ranked #61 on the Inc. 5000 of fastest-growing private companies in the U.S. Named G2 2020 Spring category leader for the 10th consecutive quarter
Diversity and inclusion are essential values at Terminus. We believe we do our best and most impactful work when we are a diverse, inclusive and equitable organization. We’re proud to recruit and hire talented people from a wide variety of backgrounds and experiences. We do not discriminate on the basis of race, color, national origin, gender, religion, sex (including pregnancy, sexual orientation, gender identity or transgender status), age, or disability.
How to Apply
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