Job Description

The Role

At Span, we are building products that enable the rapid adoption of renewable energy like home solar, batteries, and electric vehicles. The Span Smart Panel replaces the standard electrical panel to become the center for connected power in the home, providing revolutionary insights and home energy controls through the Span mobile app.

Span has been named one of the best home innovations in 2020 by Fast Company and one of the Forbes Top 20 IoT Startups to Watch, in addition to receiving multiple awards from the US Department of Energy and National Renewable Energy Laboratory.

To grow our brand presence and scale our inbound demand, we are looking for an experienced and dynamic marketing professional. In this role, you will ensure Span continues to be hailed as a rising leader in smart home technology and clean energy advancement, assisting with a variety of marketing activities along the way. You are creative, entrepreneurial, collaborative, and mission-driven.

Responsibilities

• Creative content: write content for product announcements, press releases, and thought leadership pieces that elevate our brand and product
• Press and media: identify and secure media placement and other opportunities in collaboration with PR consultants
• Marketing channels: manage marketing channel opportunities, including tracking and reporting on metrics, with an emphasis on homeowner conversions and running tests within budget
• Website: monitor Span’s website activity and lead conversion rates; manage improvements with a focus on SEO, UX, and conversion rates, in partnership with Span’s Head of Growth and website development consultants
• Social media: plan, post, and monitor Span’s social media activity
• Event planning: orchestrate Span’s events and conference participation, both virtual and field marketing
• Product marketing materials: assist with the creation of bold and compelling product marketing materials in collaboration with design/UX, product, and leadership
• Product marketing emails: help manage emails for Span app releases, features, and product marketing updates

It’s alright if you have experience in some of these areas but not all. Apply as long as you are excited to learn about areas you’ve had less direct experience.

Required Qualifications

• 3+ years experience in marketing or product marketing
• Track record of success in growing products and brands
• Excellent communicator and collaborator with the ability to work cross functionally with product and leadership
• Creative and motivated to produce quality content that amplifies our brand and product reach
• Experience reporting on metrics for marketing activities including campaigns, marketing channels, events, and website performance
• Ability to prioritize efforts that will have the greatest impact for the company, delivering both breadth and depth across marketing efforts

Bonus Qualifications

• Experience in consumer marketing and lead generation (organic and paid channels)
• Experience with solar and/or smart home devices
• Existing connections into top media coverage or influencers of smart home and cutting-edge consumer technologies
• Understanding of residential solar and battery upgrades
• Understanding of home remodels / home upgrades

Life at Span

Span is a startup based in the SOMA neighborhood of San Francisco. We are a small, diverse team of creative thinkers. We value open communication, teamwork, and a make-it-happen attitude – no job is too big or too small. We strive to make change by imagining what the future could be and building a product to complete that vision. We are looking to grow our team with talented people who are on the same mission to shape the future of energy.

Working at Span, you can expect:

• Competitive compensation at a well-funded, venture-backed company
• Comprehensive benefits including a choice of medical plans; dental, vision, life and disability insurance
• A sunny, airy office located close to BART and Caltrain public transit
• Regular team lunches, brown bag learning opportunities, board games nights, and other opportunities to connect with teammates – in-person and now virtually
• Equity grants at a quickly-growing startup
• Flexible hours and vacation time – we simultaneously work hard and make space for the important stuff
• To be a part of a team and culture that is hard-working, has a good sense of humor, values collaboration, and is just a little bit nerdy

Span embraces diversity and equal opportunity in a serious way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.

How to Apply

Job Categories: Equal Opportunities. Job Types: Full-Time. Salaries: 100,000 and above.

475 total views, 0 today

Apply for this Job