Hourly range is $24.03 to $48.07, with a midpoint of $36.05.  New hires typically receive between minimum and midpoint, however, we may go slightly higher based on experience, internal equity and market.

GENERAL PURPOSE: 

This is a direct hire temporary position which is expected to last up to one year with a possible six month extension.

Under general direction, responsible for maintaining the quality of Sound Transit’s external websites, rider tools, and email platform by identifying and implementing needed improvements based on user research and analytics. Analyzes, interprets and reports on data gathered from analytics software and site visitor feedback to recommend and prioritize needed functional and usability improvements. Promotes Sound Transit’s services, news, and capital projects while growing site traffic and maintaining site accessibility, improving user experience and assessing search engine optimization to ensure high ratings.

ESSENTIAL FUNCTIONS:

The following duties are a representative summary of the primary duties and responsibilities. Incumbent(s) may not be required to perform all duties listed and may be required to perform additional, position-specific duties.

• Under the direction of Digital Manager, project manages website and digital tool improvements, including defining scope, schedule and leading and directing staff to implement improvements.

• Supports content manager for soundtransit.org; edits web content, uploads and categorizes documents, edits and posts visual assets and video, edits and sends email newsletters, creates and deploys surveys, provides production support for all digital marketing projects.

• Compiles reporting and analytics for all digital marketing efforts; gathers and interprets data using multiple reporting tools, proposes adjustments based on data-driven insights to optimize soundtransit.org and drive traffic.

• Implements content improvements as directed by Digital Supervisor and Senior Digital Specialist.

• Partners with internal stakeholders on website presence, including Passenger Experience, Operations and Service Planning to ensure accuracy; and with Marketing to ensure optimal content strategies in campaigns and initiatives.

• Develops knowledge of emerging web platforms and tools, evaluates their usefulness in attaining conversion and traffic generation goals. Monitors shifting trends in web and as well as changes in platforms.

• Participates in planning and implementation of web-related projects including content management upgrades, visual redesigns, functional adjustments and new applications both with intra-departmental staff and external vendors.

• Provides support to the team on matters as directed; prepares and presents staff reports and other necessary correspondence; attends and participates in professional group meetings; ensures processes, policies and practices are interpreted and applied consistently and effectively; ensures accountability and compliance with all current and applicable state and federal laws, Agency policies and procedures, rules and regulations.

• Upholds best practices using the principles of Plain Talk for Government.

• Champions and models Sound Transit’s core values and demonstrates values-based behaviors in everyday interactions across the agency.

• Contributes to a culture of diversity, equity and inclusion in alignment with Sound Transit’s Equity & Inclusion Policy.

• It is the responsibility of all employees to follow the Agency safety rules, regulations, and procedures pertaining to their assigned duties and responsibilities, which could include systems, operations, and/or other employees.

• It is the responsibility of all employees to integrate sustainability into everyday business practices.

• Other duties as assigned.

MINIMUM QUALIFICATIONS:

Education and Experience:

Bachelor’s degree in marketing, communications, business administration, or closely related field and three years of experience as a website content coordinator, editor or producer; or an equivalent combination of education and experience.

Required Licenses or Certifications:  

None.

Required Knowledge and Skills:

• Assessing needs of customers and stakeholders; delivering improvements to web site content and usability based on research.

• Demonstrate ability to solve problems, analyze systems and data and suggest appropriate solutions.

• Project management, organization, prioritization and time management.

• Written and verbal communication skills; excellent grammar, punctuation and spelling.

• Customer service skills; maintaining confidentiality and communicating with tact and diplomacy.

• Learning and understanding new technologies quickly and applying to marketing principles.

• Proficient in Microsoft Office (Outlook, Word, Excel, PowerPoint).

• Team oriented – ability to work with many different customers (internal and external) in a positive, light-hearted manner.

• Strong critical thinking ability.

• Google Marketing Platform (Analytics, Data Studio, Optimize, Tag Manager, Search Console).

• Online/Digital media trends, best practices and techniques.

• Search engine optimization (SEO).

• Working knowledge of HTML and CSS.

Preferred Knowledge and Skills:

• Knowledge of online content strategies.

• Principles of user-centered design methodology.

• Jira software.

• Drupal content management system.

Physical Demands / Work Environment:  

• Work is performed in a standard office environment.

• Subject to standing, walking, bending, reaching, stooping, and lifting of objects up to 25 pounds.

• The Agency promotes a safe and healthy work environment and provides appropriate safety and equipment training for all personnel as required.

Sound Transit is an equal employment opportunity employer. No person is unlawfully excluded from employment action based on race, color, religion, national origin, sex (including gender identity, sexual orientation and pregnancy), age, genetic information, disability, veteran status or other protected class.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)