Full-Time Public Relations Manager, U.S/Canada
Job Description
Remote in the United States or Canada
Mercy For Animals aims to end industrial animal agriculture by constructing a just and sustainable food system. We envision a world where animals are respected, protected, and free.
As a leading farmed animal advocacy organization, we know that achieving this goal requires a diverse, inclusive, and collaborative work environment—one that welcomes and sparks new perspectives and innovative ideas. If you are passionate about our mission, driven to make a big impact for animals, and eager to be part of a dedicated team, join us!
We currently seek a public relations manager, U.S. & Canada, to join our public engagement team. In this role you will report to the director of public relations for the United States and Canada, manage the region’s public relations campaigns, and work closely with the director to design and implement strategies that advance Mercy For Animals’ mission and goals. You will manage a team of public relations specialists and editors and oversee their work, including drafting written materials, compiling press lists and monthly reports, and working with other departments across the organization to amplify their impact through media and public relations.
You will do invaluable work:
- Execute public relations campaigns and strategies for Mercy For Animals in the United States and Canada, ensuring our messaging is consistent across all platforms
- Lead in the creation and development of communications collateral, including press releases, quotes, blog posts, op-eds, and website copy
- Assist the director of public relations in developing departmental strategies and ensure they are effective and implemented in a way that advances the organization’s mission and goals
- Oversee, guide, and mentor public relations specialists in their work, including pitching our campaigns, investigations, and videos to media outlets
- Respond to inquiries from print, radio, and television journalists
- Collaborate with managers in other departments, including development, government affairs and public policy, and corporate engagement, to meet their public relations objectives
- Ensure that all U.S. and Canadian programmatic teams follow official messaging guidelines
- Work with teams in other regions to ensure the alignment and inclusivity of U.S. and Canadian public relations strategies and priorities
- Monitor news coverage and social media outlets for issues of interest to the organization and assist with rapid-response communications
- Serve as a spokesperson and media liaison in the United States and Canada
- Manage a team of two public relations specialists and oversee workflows, including working with other departments to amplify impact through media and public relations
- Adhere to all organizational policies and procedures
- Perform any other duties assigned
Your qualifications will take our public engagement team to the next level:
- Four years of experience in public relations, marketing, advertising, or advocacy/fundraising communications
- Experience working with or in the news-media industry, pitching the media, and establishing relationships with the press
- Experience managing or overseeing a team’s workflow
- Proficiency in The Chicago Manual of Style and The Associated Press Stylebook standards
- Exceptional written and spoken communication skills—specifically, the ability to distill complex information into an interesting, engaging narrative
- Interest in animal welfare and farmed animal issues
- Excellent organizational and scheduling skills
- Comfort using communication and project-management tools, including Asana, Slack, Muck Rack, and Podchaser, to maintain efficient, productive, and effective workflows in the public relations department
- Ability to work collaboratively, take direction, demonstrate initiative, and represent Mercy For Animals professionally
- Familiarity with the news-media industry
- Willingness to travel one to three times a year for conferences or retreats
- Reside in either the Eastern, or Central time zone
- Commitment to the mission and values of Mercy For Animals
- Commitment to continued personal and organizational growth in diversity, equity, inclusion, and justice principles
About Your Team Leader
Your team leader, Ronnika McFall, APR, is the director of public relations for the United States and Canada and has helped organizations like Mercy For Animals with public relations programs for over 10 years. Ronnika oversees the public relations, communications, and celebrity relations teams. She values practicing excellent work-life balance, prioritizing professional development, and consistently finding joy in collaboration among fellow team members. Outside Mercy For Animals, she enjoys reading; building her personal library; volunteering public relations hours; and spending time with her family, friends, and companion animal, Alpha.
Compensation and Benefits
Earn an annual salary of $65,635–$74,660, depending on qualifications, and enjoy a commute-free life as a remote team member. In addition to a collaborative and innovative work environment, you will be able to take part in our benefits package, including no- or low-cost health, vision, and dental insurance; generous paid time off and sick leave; and a 401(k) retirement plan, with a dollar-to-dollar employer match of up to 3% of your annual salary.
Application Details
We consider traditional and nontraditional qualifications and carefully review each application, resume, and cover letter. Feel encouraged to go outside a traditional cover letter and state how you would add to our culture; what we would gain from having you on our team; and how you align with our organizational vision, mission, and values.
Our Commitment to You
Mercy For Animals is a globally minded organization. We are committed to the principles of equity and justice, and our culture celebrates authenticity—enabling every team member to shine. All employment decisions are based solely on individual qualifications, job needs, and job requirements, and potential team members of every color, orientation, age, gender, origin, veteran status, and ability are encouraged to apply. We strive to include candidates from historically marginalized communities and those from or in communities impacted by environmental, social, and economic injustice.
Come as you are, and help us transform our society and construct a truly compassionate food system.
How to Apply
Please apply directly via the link on our website!143 total views, 0 today