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8 Mar 2024

Full-Time Marketing Team Lead

Geocaching HQ – Posted by BrynOursland Seattle, Washington, United States

Job Description

About Geocaching HQ

We are the global headquarters for the game of geocaching. Our mission (and yours should you choose to accept it) is to inspire outdoor adventure, exploration, and community. Our products enable a worldwide community of geocachers to make every location an adventure and everyone an explorer.

At Geocaching HQ, we strive to be the best place our employees have ever worked. We foster a workplace rooted in compassion and candor, and we invite you to join us!

Position overview

We are seeking a passionate, hands-on marketing leader to join our team as our small-but-mighty Marketing team lead. As the team lead, you will play a pivotal role in developing and driving new marketing strategies and campaigns to grow and engage the active geocaching community and drive revenue through our Premium membership subscription services. This position requires a creative mindset, a love for collaborating with teams, and expertise in creating awareness, interest and engagement in technology-powered outdoor recreational experiences to a global audience.

The ideal candidate for this role has a bootstrap approach to developing innovative marketing strategies and driving them through to execution. We are looking for a candidate who has worked in Marketing for 10+ years (preferably in a role focused on outdoor recreation, mobile games, and/or mobile subscription based businesses) and has experience managing a team.

Your work will directly support the company’s and Marketing team’s goals. This is a full-time role reporting to the Head of Merchandising and Marketing.

A full job description will be provided before a phone screen is scheduled. High-level responsibilities for this position include:

  • Lead and mentor a team of Marketing professionals.
  • Develop and execute comprehensive marketing strategies aligned with business goals.
  • Monitor market trends to identify and implement innovative campaigns.
  • Define, communicate and maintain the vision, strategy, goals, and roadmap for your team’s current and future projects.
  • Analyze and report on the performance of Marketing initiatives to Senior Leadership.
  • Identify and provide insight into future Marketing opportunities and brand impact using data and analytics.

Behaviors

  • Exemplify our company values: authenticity, effectiveness, passion, inclusivity
  • Demonstrate collaborative communication and negotiation skills
  • High level of emotional intelligence and interpersonal skills
  • Ability to discern appropriate judgment and discretion
  • Possess a growth mindset with a desire to learn, develop, and share skills
  • Graciously give and receive feedback
  • Effectively plan, organize, and prioritize workload

Physical demands and work environment

This job description should not be construed to imply that these requirements are the only duties, responsibilities, and qualification for this job. Incumbents may be required to follow any additional related instructions, acquire related job skills and perform other related work as required.

Compensation and benefits
We carefully consider a wide range of factors, including your experience and internal equity, when determining individual pay. This position’s FLSA classification is exempt. The range for this role is $118,340 – $191,710. This position is eligible for annual salary increases and bonuses (dependent on company & individual performance).

In addition to a collaborative workforce and a variety of office perks, below are some of our current benefits:

  • Comprehensive benefits package: medical, dental, vision insurance. We cover the health insurance premiums for you and your eligible dependents.
  • Employer-paid premiums for Short and long-term disability, basic life and AD&D.
  • Options to enroll in Flexible Spending Account (health and dependent care) and additional voluntary life insurance.
  • 401k retirement plan: traditional and/or Roth, plus up to a 4% employer match with immediate vesting.
  • Healthy work/life balance: generous PTO (120 hour accrual for each of the first two years of full-time employment, with increased accruals after that) and 10 paid holidays + 2 bonus days, monthly company social events, unlimited access to our Employee Assistance Program, budget for team outings, and more.
  • Free Geocaching Premium Membership (plus one for a buddy!) to cache to your heart’s content!
  • One month paid Sabbatical every 7 years.
  • Free unlimited ski/snowboard lift tickets or reimbursement up to $300/year towards outdoor activities.
  • On-site gear closet so you can enjoy the great outdoors.
  • Employer paid commute options with ORCA cards and on-site parking.
  • Professional development programs and budget tailored to your learning & growth — not in the cookie-cutter “one size fits all” approach.
  • Employer charitable donation matching program, adoption benefits, and reimbursement for child/pet/elderly parent caretaker needs.
  • Catered in-office lunches Monday-Thursday
  • Two hours of paid geocaching per month.

Statement of inclusivity

Geocaching HQ works actively and intentionally to build a diverse, equitable, and inclusive company and worldwide community. We encourage everyone to apply and welcome applicants who are historically underrepresented in the technology and outdoor industries.

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How to Apply

Please apply on our website: https://www.geocaching.com/careers/?gh_jid=5910702003

Job Types: Full-Time. Job Tags: #management, Iterable, mobile games, mobile subscription based business, and outdoor recreation. Salaries: 100,000 and above.

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