Full-Time Marketing Campaign Coordinator
Job Description
Edquity is seeking a Marketing Campaign Coordinator who will help drive key marketing initiatives across a dynamic, social impact education technology company. Activities will span brand building and awareness generation, project management, operational execution, and sales effectiveness. The ideal candidate is looking to make a difference, enjoys solving problems, and has the ability to dig in and tactically execute. This role serves as the right-hand to the Marketing Director, establishing and executing the marketing plan and strategy.
We’re looking for someone with a collaborative spirit, the ability to manage multiple projects and a talent for building cross-functional relationships.
If you’re someone who is comfortable building the plane while flying it, this may be a great role for you. Candidates from underrepresented backgrounds in technology and women are encouraged to apply!
Responsibilities:
- Develop strategies and tactics to get the word out about Edquity and drive qualified traffic.
- Manage digital marketing and lead generation campaigns from ideation to implementation and execution (SEO, SEM/PPC, social advertising, emailing, webinars, events, etc.)
- Experience and understanding of basic digital marketing platforms from social media to email to advertising
- Coordinate event sponsorships and conference logistics for both in-person and virtual events
- Collaborate cross functionally with key stakeholders and coordinate with contractors to develop marketing materials, from website banners to hard copy brochures and case studies
- Measure and report on the performance of campaigns, gain insight and assess against goals
Qualifications:
- Self-motivated with the ability to multitask and work independently
- Excellent attention to detail, organizational and time management skills
- Experience with digital and social media advertising platforms (Google Adwords, Facebook, LinkedIn, Twitter)
- Ability to synthesize data and report on campaign performance
- An understanding of Edquity’s stated values and an ability to uphold them in their work
- Exceptional listening skills with an ability to turn challenges into solutions
- Start-up and/or marketing agency work experience a plus
Company Overview:
Edquity is a mission-driven company focused on narrowing equity gaps by improving the impact and fairness of cash assistance programs. We’ve allied ourselves with leading researchers, foundations, and government agencies to bring the collective power of financing, sociology, behavioral science and technology to address economic insecurity. Through strategic guidance, technology deployment and staff development we help partners build equitable, impactful and sustainable cash assistance programs that reduce administrative burden and positively impact the lives of those experiencing economic insecurity. Edquity has raised over $7M in funding from some of the leading impact and postsecondary success investors and has distributed over $75M to students in need.
Benefits:
- Fully Paid Health Insurance (Medical/Vision/Dental)
- Unlimited PTO
- 11 Paid Company Holidays
- Generous Parental Leave Benefits
- 401k matching
- Professional Development Stipend
- Potential for Equity
- Many others!
Edquity is committed to building a diverse staff and strongly encourages applications from candidates of color. Edquity provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
How to Apply
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