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23 Feb 2022

Full-Time Digital Marketing Manager

essensys Inc – Posted by Chanelle Smith New York, New York, United States

Job Description

Digital Marketing Manager (New York)

This is an amazing opportunity to join one of the fastest growing global proptech firms in the world, rapidly moving into our next phase of hypergrowth. As part of our progression, essensys are looking for a dynamic Digital Marketing Manager with a strong background in SaaS / Technology marketing and/or commercial real estate. The successful candidate will be based out of the New York City office and will be reporting to the Marketing Director – North America.

About Us

Essensys is a founder led organization, established in London in 2006, created to solve the complex operational, everyday challenges for flexible workspaces, the largest growing segment in the commercial office market. essensys is the leading global provider of a mission-critical software-as-a-service (“SaaS”) and on-demand digital infrastructure platform to the high growth flexible workspace and commercial real estate industry. essensys’ software and technology was specifically designed and developed to help solve the complex operational and technological challenges faced by multi-site flexible workspace and agile real estate providers when they scale-up and focus on occupier in building experiences. The opportunity is massive. In 2019, essensys became a publicly traded company on the London Stock Exchange and currently has offices in London, NYC, LA and have recently Hong Kong.

We are super excited about our product and the service we provide to our customers, so we want people in our team who are as enthusiastic as us!

A bit about the role…

You will be someone passionate about launching internal and external campaigns. This position sits in a unique space that intersects design, creative storytelling, and strategy to develop and execute marketing campaigns and provide team support to grow our pipeline, build brand presence, and educate audiences. You will be building the brand, growing demand generation efforts within the North American office and flexible workspace sector, and contributing to lead generation. Your responsibilities include driving brand engagement to our relevant audience through content formats in blog articles, social media posts, videos, case studies, and newsletters.

What we want you to do…

Plan, create and execute impactful digital creative campaigns to inform, engage and increase brand awareness. This may include ads, emails, 3rd party partner media & association campaign, etc.

Design and execute a content marketing strategy across North America market (US & CAN), leveraging the right content (blogs, videos, social, creatives, webinars) across paid, earned & owned channels.

Develop collateral to support business development and customer onboarding journeys.

Coordinate and manage vendor relationships.

Manage content platform operations (including CMS, social, email automation, CRM).

Develop and own adaptation of content to local markets, including library of case studies, testimonials, customer quotes, reference sites.

What we are looking for in you…

At least three years of previous work experience as a digital marketer. Graphic design experience is desirable.

Experience in content marketing and demand generation.

Strong copywriting and exceptional content development skillset. Experience across videos, website, white papers, case studies, eBooks, banners, blogs, collateral, webinars, emails, and presentations.

Experience with Content Management Systems (CMS), marketing automation platforms and customer communication platforms (e.g., WordPress, HubSpot and Intercom).

Strong working knowledge in SEO, SEM, paid media optimization, CMS (e.g. WordPress), Adobe Creative Suite (Photoshop, Illustrator, video editing, etc), MS suite.

Very strong in the Microsoft Office Suite (PowerPoint, Word, Excel).

Interest in Real Estate, Proptech and SaaS.

Growth mindset, resourceful, and naturally curious.

What’s in it for you…

PTO plus all observed holidays

Healthcare Flex Plan through Insperity

Dental and Vision cover

401k Scheme

Corporate Gym Membership (after 90 days)

EAP

Work Laptop

Cell phone allowance

Birthday Leave

Work socials/events

Access to paid training and development

3 days volunteering leave

Equal Opportunities

At essensys, we are committed to promoting equal opportunities in employment. You and any job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation (“Protected Characteristics”).

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How to Apply

Please check out our website to apply or send your resume to hr@essensys.tech

Job Types: Full-Time. Salaries: 60,000 - 80,000.

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