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30 Aug 2021
Full-Time Content Marketing Manager
Job Description
SaaS changed the way software is purchased. Zylo is changing the way software is managed. Zylo is defining a new category of software management, and we think that’s a pretty awesome opportunity. We want you to share in our vision of unlocking the power of SaaS by helping organizations discover, manage, measure and secure their SaaS applications.
This role will report to the Director of Content and Communication.
What you will do:
- Develop, own and execute content strategy to fuel the entire customer journey and position Zylo as the leading industry thought leader – from driving brand awareness and capturing search traffic to supporting sales and renewals
- Create compelling, well-researched content to support both demand generation and thought leadership. Work with and manage a team of external freelancers that support content creation efforts.
- Manage timely delivery of content projects, shepherding them through inception, creation, editing, design and publication; and ensure all content and communications adhere to Zylo’s brand and communications guidelines, reflect current messaging and are consistent with brand voice and tone
- Develop and own SEO strategy to drive organic traffic to our website
- Develop and execute social media strategy to grow and engage Zylo’s followers and the SaaS Management community
- Manage content on the Zylo website using our CMS
- Use data and analytics to measure and optimize the impact of content
What You will Need:
- 5-7 years of experience in content marketing for B2B SaaS
- Excellent communication and collaboration skills
- Strong analytical capability, to drive storytelling and to improve performance
- Ability to focus, collaborate and thrive in a fast-paced, deadline-driven team environment with shifting priorities
- Writing assignments will be used to assess writing skills and style
- Please submit a writing sample (something you’re proud of whether a data report, whitepaper, blog post or something else entirely) along with your application for full consideration.
- Experience with Web Content Management Systems, HTML, Pardot, and/or Adobe Creative Cloud a plus
Zylo is an equal opportunity employer, and we value diversity at our company. We don’t discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
How to Apply
Please apply directly here.545 total views, 0 today