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10 Jul 2020

Full-Time Vice President, Marketing

katiedelo – Posted by katiedelo Bethesda, Maryland, United States

Job Description

We are looking for an exceptional and experienced Vice President of Marketing, to build a world-class marketing function at Aledade. You will be responsible for driving demand, further developing our brand presence, and supporting growth in practice partnerships via new and proven marketing channels.

Every marketer is data-driven; that’s table-stakes here. Our ideal candidate is a black belt-level marketer, skilled in developing and driving a comprehensive marketing strategy rooted in deep, thorough, sophisticated analysis. This individual should be comfortable with traditional marketing analyses as well as the creation of unique study design to underpin multi-channel strategies. We are expressly seeking individuals with the experience and confidence to engage the C-Suite with thoughtful, data-informed marketing strategies that will accelerate the expansion of Aledade’s mission.

The VP of Marketing will be accountable for driving awareness, lead generation, and sales pipeline velocity. The marketing team is a mission critical component of Aledade’s growth team, which is accountable for driving growth in new practice partnerships for value-based arrangements. The VP of Marketing will report to the SVP of Growth and will manage the marketing team, which currently includes five FTEs.
A minimum of 10 years of strategic marketing, branding, and communications experience, including 5+ years of experience in a healthcare marketing leadership role. Healthcare experience required.
Knowledge of current healthcare issues, and some familiarity with local, regional, state, and national market trends.
Excellent interpersonal, writing, communication, organizational and analytical skills.
Proven success in working cooperatively and strategically in a team-oriented matrixed environment with the ability to influence and interact with all levels of leadership.
Ability to manage a remote and distributed team.
Structured approach to data management and execution of data-driven evaluation and decision making around brand elements, campaign design and execution
Preferred- Value-based care (e.g., ACOs, PCMH, bundled payments) familiarity preferred.

If you are passionate about transforming the healthcare system into one that best serves the needs of patients, doctors, and society, we’d love for you to join us!

Who We Are:
Aledade is a leader in population health that is using innovative, value based solutions to transform the way physicians interact with their patients. We are on a mission to change healthcare for the better and solve complex problems within the healthcare system.

We follow the simple but radical idea that Aledade only succeeds when our partner practices succeed. From our cutting-edge technology platform to practice transformation services, we provide physicians with everything they need to create and run an accountable care organization (ACO), revamping the way they practice and getting them back to where they should be: quarterbacking their patients’ health care!

Our customized solutions help clinicians in communities across America preserve their autonomy, deliver better care to their patients, reduce overall costs, and keep independent physician practices flourishing.

What Does This Mean for You?
At Aledade, you will be part of a creative culture that is driven by a passion for tackling complex issues with respect, open-mindedness, and a desire to learn. You will work with team members that bring a wide range of experiences, interests, backgrounds, beliefs, and achievements to their work, united by a shared passion for public health and a commitment to the Aledade mission.

We’ve recently been recognized as a Top Workplace by The Washington Post, Best Workplace in HealthCare & Biopharma, Top 100 Best Small & Medium Workplaces, Glassdoor Best Places to Work, and a Best and Brightest Companies to Work for in the Nation, and a Tech Tribune 10 Best Tech Startups in Maryland. That’s because the things that matter to you also matter to us!

In addition to time off to support work-life balance and enjoyment, we offer the following comprehensive benefits package designed for the needs of our team-members:

Flexible work schedules and ability to work remotely available for many roles
Educational Assistant Program
Robust time off plan (20 days of PTO in your first year!)
Paid Volunteer Days
11 paid holidays
12 weeks paid Parental Leave for all new parents
Health, dental and vision insurance paid at 80% for employees and dependents
401(k) with up to 4% match
Stock options
Monthly cell phone stipend
Weekly catered lunches
Jeans everyday workplace
Gender neutral bathrooms
And more!

At Aledade, we don’t just accept differences, we celebrate them! We strive to attract, develop, and retain highly qualified individuals representing the diverse communities where we live and work. Aledade is committed to creating a diverse environment and is proud to be an equal opportunity employer. Employment policies and decisions at Aledade are based on merit, qualifications, performance, and business needs. All qualified candidates will receive consideration for employment without regard to age, race, color, national origin, gender (including pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, religion, physical or mental disability, medical condition, legally protected genetic information, marital status, veteran status, or sexual orientation.

How to Apply

Please apply by following this link: https://jobs.lever.co/aledade/43443598-303a-408d-ab5a-7561fed4c86c?lever-origin=applied&lever-source%5B%5D=PinkJobs

Job Categories: Equal Opportunities. Job Types: Full-Time.

Job expires in 20 days.

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