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15 Oct 2020

Full-Time Social Media Strategist

UC Agriculture and Natural Resources – Posted by ucanr Davis, California, United States

Job Description

Reporting to the UC ANR Strategic Communications Director, the Social Media Strategist will engage in a variety of communications activities to achieve the mission of UC ANR. The Social Media Strategist will lead social media strategy and implementation for Strategic Communications-managed platforms and provide training and best practices across the division to advance effective use of social media, both in program delivery and promoting the division. The position will support the strategic communications team to execute communication strategies, grow the division’s social media following, and produce high quality communications products that engage a range of audiences. Communications will be planned, produced and disseminated across appropriate channels: in-person, print, website, video, social media and other promotional and research related activities. This function will manage input and feedback from multiple stakeholders, conduct audience analysis, plan effective messaging strategies, design cross-platform communications, and produce high quality products. The Communication Specialist will develop and execute (and support others in developing and executing) social media strategies and campaigns that align with the mission of UC ANR. The position will help advance strategic communication goals and promote awareness of the impact and value of UC ANR through social media and other communications products. Content created must be engaging material of interest to a wide variety of internal and external audiences and will often include distilling technical information of a scientific nature. This position will also analyze and provide regular reporting on the performance of social media campaigns/posts and serve as a resource for internal stakeholders to analyze the performance of their social media activities.

How to Apply

Apply at https://careerspub.universityofcalifornia.edu/psp/ucanr/EMPLOYEE/HRMS/c/HRS_HRAM.HRS_APP_SCHJOB.GBL?Page=HRS_APP_JBPST&Action=U&FOCUS=Applicant&SiteId=17&JobOpeningId=11361&PostingSeq=1.

Job Types: Full-Time. Job Tags: social media. Salaries: Not Disclosed.

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