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10 Feb 2021

Full-Time Growth Marketer

Tsering Dolma – Posted by Tsering Dolma New York, New York, United States

Job Description

Growth Marketer 

Magnet Media, Inc. is looking for a Growth Marketer. If you are an expert in all things customer acquisition, we’d like to connect with you for an immediate opportunity. We’re looking for a performance marketer to be an integral part of the team in building a wellness product. You will be spearheading our social media campaigns, deriving from data and industry insights to deliver on-brand actionable results. This role entails a great opportunity to develop and build a new brand story with the goal of accelerating the acquisition of customers, (in a product category that has already benefited from changes in the marketplace in 2020.)

Magnet helps brands discover and share their stories, engage their target audiences, and ultimately drive actions that deliver on business goals. Our strategic and creative capabilities have kept us at the forefront of digital media for more than 20 years, working side by side with many of the largest companies in the world, helping them derive business value from a suite of content solutions. Magnet Media’s current clients include Google, JP Morgan Chase, Adobe, Harper Collins, Airbnb, Greenhouse, Goldman Sachs and other world-class brands.

Responsibilities:

  • Create media plan and execute on buying strategies that’s focused on customer acquisition, to ensure client KPIs are achieved
  • Design hypothesis for “sprint” media-test campaigns, and optimize over days and weeks to improve ROAS between and within different campaigns and channels
  • Manage improved CAC over time
  • Collaborate with creative team on copywriting, design and creative asset creation
  • Execute media buys while continual optimization is used to meet / exceed customer acquisition goals
  • Conduct A/B testing and report on findings for optimization and ongoing strategies
  • Design, update and manage reporting.
  • Lead client-facing presentations of results, offering specific insights on the story the data is telling us –while providing new hypothesis, insights, recommendations and ongoing recommendations to continuously improve

Qualifications:

  • 5-7 years of media buying experience
  • Ability to formulate, present and execute a media buying strategy across a diverse set of platforms and publishers
  • Deep knowledge of all modern paid media techniques, but especially social platforms: Facebook, Instagram, TikTok, YouTube, AdWords, Linkedin, more.
  • Proven track record managing campaigns that have increased customer acquisition
  • Expert reporting and strong attention to detail
  • Strong written and verbal communication skills
  • Professional, service-oriented attitude, and high integrity reputation
  • OTT buying experience not required, but a plus
  • Please attach sample report or links to sample report on your resume or cover letter

Life at Magnet 

Since our inception 20 years ago, we’ve continued to uphold our original mission of telling stories that matter, so that we live in a more inclusive and equitable world. This means having an intentional focus on including people of color, veterans, LGBTQIA+, people from different faiths, cultures, and religions, single dads, women returning to work after raising children…from brand new citizens to those whose family came over on the Mayflower, and both junior protegés and sage experienced talent. Differently together is what drives our passion for meaningful creative storytelling.

At Magnet, you’ll find talents from around the world with a variety of experiences bonding over coffee, video games, books, pets, sports, interior design, music, the latest meme or streaming series… and many more! We believe in working smart and prioritizing our mental health, that’s why we require our team members to take paid “self-care” day once every quarter and company wide remote lunches once or twice a month to destress and catch up with each other.

Based in New York City, currently operating remotely.

 

How to Apply

Please apply to this post directly on our career page. Please include any work samples. http://magnetmediafilms.com/careers?gh_jid=2753422 

Job Categories: Equal Opportunities. Job Types: Full-Time.

Job expires in 64 days.

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