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14 Jul 2022

Full-Time Senior Director, International Product Marketing – Posted by Chicago, Illinois, United States

Job Description

What We’ll Bring:

TransUnion offers a broad array of products customized to each aspect of our clients’ business: credit risk management, marketing segmentation, fraud and identity management, collections and risk decisioning. We pride ourselves on our ability to make trust possible by bringing innovative ideas and solutions to market, leveraging our extensive experience in data and analytics and our advantage in consumer identity data. Our history of leveraging data to develop rich insights and products, combined with rapid modeling and technology, continues to shape the future of the industry and how consumers experience the brands they engage with.

What You’ll Bring:

The Product Marketing team is tasked with driving adoption of TransUnion’s global solutions by using strong, scalable go-to-market tactics that solidify our position as thought leader, innovator, and trusted partner. Sitting at the intersection of product management, marketing, training and sales, our Product Marketing team is highly collaborative, both cross-functionally and within our own team. What you’ll bring to our team:

  • 10+ years of experience in product marketing, with mandatory experience working in international markets
  • Extensive experience in leading teams to develop and execute successful go-to-market programs for impactful product launches, including managing productivity out of large cross-functional teams
  • Demonstrated history of leading innovative positioning and enablement initiatives to drive significant revenue growth
  • Passion to track emerging trends, competitive approaches and use cases to communicate effective and relevant value propositions
  • Excellent communication and public speaking skills with ability to communicate across all levels of an organization
  • Self-motivated and able to work in an organized way in an extremely fast-paced environment with minimal supervision
  • Strong project management, attention to detail and bias towards execution
  • Exceptional content writing skills both for print and web
  • Experience with agile environments and a “get-it-done” attitude
  • Ability and willingness to travel up to 40% (both US and International travel)

Impact You’ll Make:

As TransUnion evolves and expands offerings globally, the Senior Director, International Product Marketing role leads the international product marketing team that supports the expansion and growth of the TransUnion Solutions through the development of and cross-functional collaboration on go-to-market strategies, product positioning, competitive analysis, marketing collateral, sales tools, and content to thought leadership campaigns. Your impact to the success of the team will include the following:

  • Act as the leader of the International Product Marketing team comprised of product marketing managers leading individual regions and international specialists from our various global solutions teams
  • Provide leadership for the product marketing input and role in cross-functional execution and oversight of international go-to-market programs, establishing the go-to-market strategy across multiple regions and including multiple TransUnion solution areas
  • Prioritize market research and competitive analysis that tells a compelling “Why TU” story and that drives sales enablement and market success
  • Evaluate and prioritize international regions for focused marketing efforts maximizing the opportunity to repurpose efforts across regions where possible
  • Develop successful go-to-market strategies in collaboration with regional leadership, international sales and your product marketing team to ensure organizational readiness to sell and achieve market revenue objectives
  • Track key international performance indicators to monitor and enhance product marketing effectiveness and map those to international revenue and pipeline goals

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability status, veteran status, marital status, citizenship status, sexual orientation, gender identity or any other characteristic protected by law.

During the COVID-19 pandemic, TransUnion has several safety protocols in place to protect associates, customers, and visitors.  You may be required to be fully vaccinated against COVID-19 as a condition of employment and/or to participate in certain work-related activities.  Exemption is available to qualified candidates as a reasonable accommodation.     

How to Apply

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Job Types: Full-Time. Job Tags: International markets, product marketing, and Revenue growth.

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