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1 Sep 2021

Full-Time Marketing Coordinator, MIRA Books & HQN Books

Harlequin Enterprises ULC – Posted by Harpercollins Toronto, Ontario, Canada

Job Description

Company: Harlequin Enterprises ULC
Date: September 1, 2021
Job Title: Marketing Coordinator, MIRA Books & HQN Books
Department: Harlequin Trade Publishing
Reporting To: Marketing Manager, MIRA Books, Marketing Manager, HQN Books (dotted line reporting)
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)

We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, and people of colour, and members of the LGBTQIA2S+ community, and persons with disabilities. Join us, and share your story.

Job Summary:
In this role, you will work on our commercial fiction novels, and report to two Marketing Managers.

You will help see a book campaign through its entire life, from early stage (reading manuscripts and brainstorming marketing plans that include galley strategy, promotional material, online engagement, and advertising), right through to development and execution.

Duties and Responsibilities:
Author Brand Management – 35%
• Includes marketing plans from brainstorming through to execution, including:
o Advertising and cross promotion plans
o Setting goals and targets
o Managing invoices & budgets
o Producing material (ie.,Social media assets, e-cards, bulletins, marketing decks)
o Accountability (liaising with colleagues, authors and agents)

Marketing Administration – 35%
• Maintaining a well-oiled machine, including:
o Online Resource catalogue (Edelweiss)
o In-book ads (print & digital)
o Meetings, emails, research
o Inputting marketing plans, tracking invoicing, department liaison
o Executing price change approvals

Marketing Materials– 20%
o Digital assets, Swag and Sales Presentations
o Manage the production, design and copy
o Understand the strategy behind each project

Digital and Social Media Strategy – 10%
o Includes content strategy, analytics, platform trends, digital advertising and BookClubbish blog posts as it relates to business development
o Contribute to brainstorming meetings by generating ideas and participating

Qualifications:
• 1-2 Years of Publishing or Marketing experience an asset
• Proficiency with major social media platforms
• Experience with digital advertising an asset
• High degree of written and verbal communication skills
• Proficiency with Powerpoint, Adobe and Excel
• Excellent organizational and communication skills and ability to multi-task
• Post-secondary education with a focus in marketing an asset

What’s in It For You?
• The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
• Summer Hours from late May to early September
• Remote work, flexible start/stop times
• Paid time off days and vacation allotment, starting at three weeks
• Flexible benefit plans to fit your needs and pension matching
• Various virtual social activities to keep you connected – we love trivia!
• Virtual author events and access to discounted books
• Working with passionate people!

About HarperCollins Canada and Harlequin
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.

How to Apply

External applicants are asked to apply on our website (https://careers.hcc-hqn.com/) by September 15, 2021. HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.

Job Types: Full-Time.

Job expires in 27 days.

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