This job listing has expired and may no longer be relevant!
11 Feb 2021

Full-Time Marketing Campaigns Coordinator

TechnologyAdvice – Posted by TechnologyAdvice Anywhere

Job Description

We’re looking for a Marketing Campaigns Coordinator to join our growing Vendor Marketing team!

 

You’re a motivated, flexible marketer with excellent analytical and project management skills. You have experience running effective multi-channel marketing campaigns that generates marketing qualified leads. You are goal oriented and capable of meeting deadlines. You can strike a balance between planning and making data driven decisions with energetic execution.

 

RESPONSIBILITIES:

  • Create, and maintain vendor marketing landing pages
  • Analyze and improve form conversion rates
  • Own Conversational Marketing (website chat bot) tactics and metrics across the website
  • Create, maintain, and improve all team drip and nurture campaigns
  • Write email copy necessary for conducting nurture campaigns
  • Create ABM Plays to drive engaged leads to our SDR team
  • Assist in Direct Mail plays
  • Identify and analyze lead scoring and grading efforts
  • Align with SDR Sales and Revenue Operations teams to maximize qualified lead conversions
  • Assist in executing virtual webinars that drive qualified leads
  • Work with other core marketing team members to create a holistic, full funnel conversion experience
  • Derive actionable insights from reporting metrics and marketing automation tool data
  • Segment target lists from CRM and aligning with marketing campaigns

 

YOU HAVE:

  • 1-3 years digital marketing experience, related to web page creation and conversion
  • 1-3 years digital marketing experience, related to drip campaign creation
  • Experience working with multi-channel marketing campaigns
  • Familiarity with Conversational Marketing tools, like Drift
  • Familiarity with Google Analytics
  • Familiarity with Marketing Automation Platform, like Pardot or Act-On
  • Self-starter: somebody who has a positive attitude and is not afraid to roll up their sleeves, and get some work done
  • Excellent communication skills: written, verbal, and visual
  • Experience juggling multiple projects and campaigns simultaneously
  • Understanding of conversion rate optimization & landing page best practices

 

BENEFITS & PERKS:

TechnologyAdvice team members benefit from an environment that pushes them to grow personally and professionally, with the support of a highly motivated team around them. On top of that, we also offer the following:

  • Comprehensive health insurance (medical, dental, vision, life and disability)
  • 401k Retirement Plan with match
  • Flexible Paid Time Off
  • MacBook Pro or Windows notebook, your choice
  • Weekly Career Development Meetings for your first 60 days
  • Gym Membership reimbursement
  • Bucket List Benefit
  • Team Outings and Volunteer Opportunities
  • Professional development opportunities and incentives
  • Catered lunches 4 days a week
  • Birthday celebrations
  • Coffee, soda, snacks, ping pong, and beer on Fridays

 

ABOUT US:

TechnologyAdvice’s purpose is to create opportunities for technology buyers, technology vendors, our team members and our communities.

We are dedicated to educating, advising, and connecting buyers and sellers of business technology. As a trusted resource across hundreds of technology verticals, our unbiased research and crowd-sourced product reviews help buyers find the right software to grow their business.

We work with vendors to grow their customer base through our unique lead generation, content creation, and digital advertising programs. These programs improve product awareness by placing matched solutions in front of their ideal customers using multiple touchpoints.

TechnologyAdvice is based in Nashville, Tenn, and was recently named to the Inc. 5000 list of America’s Fastest-Growing Private Companies for four consecutive years.  In 2019, TechnologyAdvice received a Nashville Business Journal Small Business Award and was named the Market Mover in the Nashville Chamber’s NEXT Awards, as well as being honored as a Tennessee Top Workplace in 2019 and 2020.

Pre-employment screening required

How to Apply

Apply here!

Job Categories: Equal Opportunities. Job Types: Full-Time.

61 total views, 1 today

Apply for this Job