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14 Jan 2022

Full-Time Marketing Assistant

The Santa Fe Opera – Posted by ekellogg Santa Fe, New Mexico, United States

Job Description

Marketing Assistant
Reports to: Director of Marketing Department: Marketing

Employment Classification: Non-Exempt, full-time, benefitted

Scope/Purpose
The Marketing Assistant is responsible for assisting with all advertising initiatives with a focus on digital marketing
campaigns, interacting with other department contacts on various project needs and project management
culminating in a positive cross-department collaboration and interaction with select vendors.
Exemplary Duties/Responsibilities
• Consult with Director of Marketing and Digital Marketing Agency on all digital marketing campaigns,
including Google Grant, Google Ads, and Social Media Sponsored Posts/Advertising.
• Display a sound understanding of the company, the repertory, CRM system (Tessitura), social media and
all general information that relates to above responsibilities.
• Assure digital marketing communications adhere to the company’s consistent voice and quality standards.
• With Director of Marketing, plan messaging and ensure it is consistent with the company’s upcoming
productions.
• Monitor/Maintain departmental email accounts.
• Assist with departmental reports to the Board of Directors.
• Assist in the creation of all new printed materials, including the season ticket brochure, the fall and spring
magazine, and the season program book.
• Use CRM software (Tessitura), maintaining ongoing expertise of Marketing’s best practice use, including
in-depth targeted segmentation in data mining for digital efforts as well as reporting analysis.
• Work closely with Marketing Associate and Director of Marketing to manage creation of all collaterals and
ad placements for all departments, with special focus on the Community Engagement Department,
developing a close understanding of that department’s schedule and upcoming needs.

Education/Experience/Competencies
• Bachelor’s degree (preference will be given to those with studies in opera, performing arts, arts
administration, or similar education and/or knowledge of opera).
• Ability to work under deadlines, and to complete projects in a timely manner.
• Ability to communicate clearly and work well with people in a variety of positions, including colleagues,
management, Board members and volunteers.
• Ability to work independently, knowing when to ask for guidance but working with initiative.
• Attention to detail and accuracy, along with the ability to effectively handle multiple tasks in a busy office,
and ability to accurately track contracts.
• Computer literacy with Microsoft Office and other Windows based programs.
• Ability to use social media in a productive and professional way.
• Excellent ability to effectively develop and utilize complex data segmentation.
• Flexibility and the ability to work in a changing, artistic, high paced environment.

Physical Standards
This position involves light work with lifting or moving of up to 15 pounds occasionally. Ongoing phone, e-mail and personal contact are required.
This job specification should not be construed to imply that these requirements are the exclusive standards of the position.

How to Apply

Please submit a cover letter and current resume. www.humanresources@santafeopera.org  

Job Categories: Equal Opportunities. Job Types: Full-Time. Salaries: 20,000 - 40,000.

Job expires in 39 days.

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