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22 Sep 2020

Full-Time Head of Crowd Strategy

DefinedCrowd – Posted by definedcrowd Lisbon, Lisbon, Portugal

Job Description

Who are we?

Who is DefinedCrowd? Well, from a technical point of view, we leverage the power of a global crowd to provide some of the world’s biggest companies with the high-quality data they need to power their artificial intelligence. We’re instrumental to the progression and development of artificial intelligence and we couldn’t be prouder or more inspired to be involved in an industry that is changing the world.

From a personal point of view, we’re a group of big thinkers, high achievers and creative problem solvers. We bond over our shared love of software engineering, data science, and strong coffee. We like online gaming, running marathons, and team drinks. We celebrate authenticity and diversity and we’re invested in what we do. Our mission? World domination, obviously!


What will you do?

  • You will be developing and executing strategies to sustainably grow our global community of contributors.
  • Develop marketing strategies and a roadmap to build our worldwide community;
  • Research potential communities for DefinedCrowd to collaborate with;
  • Determine overall effectiveness and cost to acquire desired community (language, volume, etc.) by project deadlines;
  • Identify and catalog items that may block country-specific communities (i.e. localization is needed, popular payment method is missing, etc.);
  • Grow a positive online community presence;
  • Leverage grassroots, paid, and other social media platform growth;
  • Help to establish guidelines for community voice and advertising content;
  • Balance internal community and external partnerships to meet project goals;
  • Address additional tools and features that your team needs internally to efficiently do their job and track results;
  • Facilitate a collaborative environment aligned with company objectives.
  • Other duties as assigned;


This position will be key in driving all campaigns, monitoring and analyzing growth progress, establishing a “voice” for our communication style, building relationships with outreach communities, and structuring community support efforts. The goal is to ensure we meet community growth needs to execute projects across various languages and organically build our community.

Who are we looking for?

Do you have the drive to work in an innovative and ambitious environment?

We’re looking for someone with a determined and proactive mindset, someone inspired and passionate to help us achieve our goals. Our successful candidate is a strong critical thinker, reliable and transparent, with an ability to learn and communicate. We’re looking for someone special to contribute to our unique culture.

Our Head of Crowd Strategy would have:

  • At least 5+ years’ experience in a similar marketing, advertising, community/support related position;
  • Bachelor’s degree in Marketing or a Communications related field is preferred;
  • Hands-on experience with building a strategy utilizing marketing tools and other platforms;
  • Be familiar with Facebook’s Business Manager platform;
  • Creative problem solver that’s motivated to meet goals and track performance;
  • Results based mindset that uses analytical and tools to drive decisions;
  • Flexibility in working with remote workers with diverse backgrounds;
  • Able to professionally represent DefinedCrowd when reaching out to potential partners;
  • Familiar with MS Office Suite (Excel, Outlook, Word, etc.);
  • Strong creativity, organization, and prioritization skills;
  • Excellent written and oral communication skills in English, additional languages are preferred;
  • Previous experience with Intercom is a major plus!



You spend a lot of your time at work, so it should be challenging, fun and interesting. At DefinedCrowd, it will be all of those things and more. Here’s what we offer:

  • A unique culture, healthy working environment, and a flexible working schedule
  • Excellent career development opportunities in a high growth company
  • Access to an excellent compensation and benefits package
  • An international and diverse team, representing +30 nationalities at our 4 locations
  • Global mobility and relocation support with the help of our specialized team
  • Continuous training opportunities leveraging hand-on workshops and formal development opportunities

How to Apply

If you are a great match and you are interested in knowing more, please apply here!

Job Types: Full-Time. Job Tags: analytics, communications, Community Support, Marketing, and strategy.

Job expires in 17 days.

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