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10 Feb 2021

Full-Time Digital Content Producer

PJRetty – Posted by PJRetty Southfield, Michigan, United States

Job Description


  • Writes and edits content including headlines, short news alerts and teases, enhancing content with outside links, maps, slideshows.
  • Publishes and manages content on multiple digital platforms, including the station’s local website, mobile and social networks using current production and web-delivery tools.
  • Produces digital video when assigned
  • Assist in online coverage of major news event, breaking news and severe weather to ensure high quality consistent community coverage online.
  • Build out special sections and site features to enhance coverage and increase user engagement.
  • Updates and interacts with fans/followers on social media.
  • Anchor/host content for digital platforms as assigned
  • Coordinate with editorial and technical staff to facilitate the migration of multimedia content to new media platforms, including video, audio, still photos and graphics.
  • Work with other departments, including sales and marketing, as needed on site and/or station initiatives that require content integration.
  • Optimizes the user experience by tracking live web metrics and user experience best practices.
  • Applies SEO/metadata best practices to every piece of digital content.
  • Develop enterprise and unique digital/social only content
  • Work with other departments, including sales and marketing, as needed on-site and/or station initiatives that require content integration

  • Optimizes the user experience by tracking live web metrics and user experience best practices.
  • Shoot/Edits, or assists in shooting/editing, videos for digital platforms


  • BS/BA in related discipline or commensurate experience.
  • Generally 2-5 years of experience in related field.
  • Experience with Content Management Systems, HTML, Audio Editing, Image Editing, CSS and Social Networking preferred


  • Must have a strong desire to focus on web-based content.
  • Must have basic HTML formatting skills and knowledge of how to FTP/publish web content.
  • Must be creative, have good people skills and be able to handle deadline pressure and need to multi-task.
  • Must have strong newspaper-style writing, editing and headline skills.
  • Must have knowledge and experience with still-image photography using digital cameras/hand held video cameras.
  • Must have working knowledge of how to use and update social media platforms.
  • Must have photo editing skills with ability to manipulate, crop, enhance images as needed for publishing on website.
  • Basic video editing skills a plus.

How to Apply

Job Types: Full-Time.

Job expires in 66 days.

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