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24 Jul 2020

Full-Time Chief Marketing Officer

Flatiron School – Posted by JAM_2020 Anywhere

Job Description

Flatiron School is searching for a visionary Chief Marketing Officer (CMO) to drive the strategy and execution of Flatiron’s Marketing & Admissions departments. The Chief Marketing Officer is a key member of Flatiron’s executive team and, as such, needs to exercise tenacity, resourcefulness, collaboration, and agility to tackle the company-wide strategic priorities. Additionally, the CMO oversees the day-to-day work within these verticals within the Marketing & Admissions department:

Responsibilities

  • Manage full brand development and creative direction across all experiences, channels, and assets.

  • Lead all aspects of the company’s marketing initiatives including, market research, digital strategy, content marketing, advertising, promotion, and public relations activities.

  • Work closely with key internal stakeholders and high-level executives to develop and execute dynamic campaigns that drive growth for their target segments

  • Actively oversee each local funnel. Surface trends and insights to deploy creative solutions and tactics to increase performance.

  • Define, measure, and report the performance of all paid marketing channels/campaigns and assess against ROI and KPI goals.

  • Liaise with external partners to secure media coverage, thought leadership opportunities, and maintain agency relationships.

  • Evaluate the efficiency and structure of the Marketing and Admissions team to plan for the professional and personal growth of reports.

  • Lead collaboration between cross-functional teams to facilitate the exchange of deliverables.

  • Implement a responsive internal and external communications strategy.

Qualifications

  • 10+ years experience of senior marketing leadership experience, ideally as head of marketing/CMO at a rapidly growing consumer-facing company.

  • Experience operating and leading a marketing and sales organization where the business is continuously generating YOY growth.

  • Strategic leader with the ability to build integrated brand/marketing architecture and frameworks, and communicate this effectively to company leadership.

  • People management with the ability to motivate and challenge a team of people at all levels of the organization.

About Us

Flatiron School teaches passionate, creative people on how to launch careers in tech. We’ve been teaching since 2012, and now offer programs in software engineering, data science, and cybersecurity to bring our successful curriculum to more students. We are more than just a school — we are a team of mission-driven individuals trying to align education with reality. Since our inception in 2012, we’ve provided thousands of students with skills, community, and an immersive outcomes-driven program. To achieve these outcomes, we’ve never let ourselves stop growing – we’ve constantly iterated on our curriculum, evolved our teaching techniques, and created technology to improve our students’ learning experience.

How to Apply

Thank you for your interest! You can apply directly at flatironschool.com!

Job Categories: Equal Opportunities. Job Types: Full-Time. Job Tags: Education, Marketing, and Technology. Salaries: Not Disclosed.

Job expires in 33 days.

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