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22 Feb 2023

Full-Time Category Development Manager, Alternative, Canada BU

JamiesonWellness – Posted by JamiesonWellness Toronto, Ontario, Canada

Job Description

Company Overview

At Jamieson Wellness, we’re dedicated to improving the world’s health and wellness with our portfolio of innovative natural health brands. Established in 1922, Jamieson Vitamins is our heritage brand, available in over 50 countries and recognized as Canada’s #1 consumer health brand. We also market and manufacture a series of leading specialty supplements brands under the youtheory, Progressive, Smart Solutions, Iron Vegan, and Precision Brands. On top of our outstanding brand portfolio, Jamieson Wellness has been recognized as one of the top ten most reputable companies in Canada. For more information, please visit


Overall Responsibilities

Reporting to the Channel Strategy Manager, Alternative, Canada BU, the Category Development Manager, Alternative, Canada BU is responsible for the development, roll out, and score carding of customer category growth plans/KPIs and driving JWEL category leadership with retail partners within the assigned channel.


Specific Key Responsibilities & Duties

  • Responsible for building a trusted partnership with retailers in an advisor capacity while providing tactical execution support including but not limited to planogramming and promotional planning.
  • Support the development of best-in-class MAPS standards (Merchandising, Assortment/Distribution, Promotions, Shelving/Space) with associated KPIs to guide sales execution plans within the channel.
  • Use POS tools to build, track and report against channel and retailer KPIs, proactively identifying key opportunities, risks and solutions to close emerging gaps vs annual plan.
  • Play a leadership role in portfolio management for the channel, providing guidance on SKU rationalization and Innovation plans.
  • Work directly with Key account managers to deliver category strategies to sell in MAPS plans and incremental opportunities within the channel.
  • Provide analytical support to help drive channel plans during the annual business planning process.
  • Provide category and retailer inputs into the forecasting/IBP process as required.
  • Proactively identify opportunities for process development and improvement to increase business efficiency.
  • Other duties and responsibilities as assigned.


Knowledge, Skills & Abilities Requirements

  • Undergraduate degree in business administration or similar field
  • 3-5 years of Category Development experience in a CPG environment, working across Grocery, Drug and Mass channels (VMS Category experience is an asset).
  • Demonstrated ability to leverage Analytical/POS tools (Nielsen/IQVA, Retailer POS, Tableau, Shopper Intelligence and others) to drive strategy, KPIs, execution and measurement.
  • Exceptional ability to translate data and insights into a compelling business case (storytelling).
  • A track record of success in executing brand and category growth initiatives with retailers.
  • Exceptional planning, organizing and coordination skills across multiple projects and initiatives.
  • Ability to proactively identify problems/circumvent roadblocks to deliver solutions and meet commitments on time.
  • Ability to work effectively with peers, senior business leaders and key stakeholders to strategize, plan, coordinate and resolve problems.
  • Strives to understand the needs/perspectives of others and remain open to influence.
  • Ability to maintain composure and constructive focus at all times.
  • Excellent verbal and written communication skills (reading, writing, listening, oral, presentation).

Our Values
At Jamieson, our values are the guiding principles as to how we want to conduct ourselves and the behaviours we value as an organization.


We have 6 values that we expect all people to reflect in their everyday actions:


Teamwork: We collaborate towards common goals and objectives; We celebrate wins and learn from losses together; We appreciate and value each other’s contributions; We ensure our team goals trump individual or departmental interests.

Entrepreneurship: We foster creative, innovative, and empowered thinking at all levels; We are agile and Responsive to changes; We are consumer obsessed and data based; We demonstrate initiative and take calculated risks.

Achieving Results: We achieve stretch goals; We objectively use data to measure progress; We lead with a passion for winning; We demonstrate a bias for action; We show a consistent commitment to excellence and expect it from others.

Integrity: We do what we say; We do what is right even when it’s not easy; We demonstrate mutual respect and inspire trust; We seek and accept accountability; We take a quality approach in everything we do.

Transparency: We communicate openly, honestly, and directly; We encourage productive and respectful conflict to develop the best solutions; We provide and share information to enable sound decision making at all levels.

External Focus: We continually seek understanding of forces that affect our business, customers, consumers, government, technology, competition and suppliers; We proactively solicit the views of the outside world on how we’re doing and what to improve; We foster relations with outside influencers to gain proactive insight in the latest developments that could affect our business; We review and discuss necessary change regularly to incorporate it into our strategy.

How to Apply

How to Apply: All those interested in applying for this job may do so by submitting an application to Jamieson Human by the closing date noted above. All full-time employees who have been in their current position for six months are eligible to post for the said position. Previous work history will be considered in the final section. Jamieson Laboratories Ltd. is an Equal Opportunity Employer and welcomes and encourages applications from all interested and qualified candidates. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, Jamieson Laboratories Ltd. will provide accommodations throughout the recruitment, selection and/or assessment process to applicants with disabilities. If selected to participate in the recruitment, selection and/or assessment process, please inform Jamieson Laboratories Ltd. Human Resources staff of the nature of any accommodation(s) that you may require in respect of any materials or processes used to ensure your equal participation.

Job Categories: Equal Opportunities. Job Types: Full-Time. Salaries: Not Disclosed.

Job expires in 11 days.

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