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20 Aug 2021

Full-Time Assistant Brand & Promotions Manager

Harlequin Enterprises ULC – Posted by Harpercollins Toronto, Ontario, Canada

Job Description

Company: Harlequin Enterprises ULC
Date: August 20, 2021
Job Title: Assistant Brand & Promotions Manager
Department: Harlequin Brand Group
Reporting To: Brand & Promotions Manager
Status: Regular Full Time
Location: 22 Adelaide Street West, Toronto (currently working remotely but will need to commute to the office when it reopens)

We celebrate and support the differences that make each of us unique, striving to create a welcoming workplace that ensures everyone has a voice and are able to do their best work. We welcome all applicants, including those who identify with groups that are traditionally underrepresented in the publishing industry including, but not limited to, Black, Indigenous, people of colour, members of the LGBTQIA2S+ community and persons with disabilities.
Join us and share your story.

Job Summary:
Reporting to the Brand & Promotions Manager, the Assistant Brand & Promotions Manager will participate in designing and implementing brand-building strategies to drive awareness, trial and sales with target audiences. You will support the management and coordination of activities related to all aspects of planning, budgeting, marketing, sales and reporting of our business across multiple channels.

In this role, you will be responsible for managing the day-to-day execution of promotional campaigns and programs for current and new readers, liaising with cross-functional teams and external partners to ensure the timely and on budget delivery. You will complete post campaign and promotional analysis and make recommendations to improve future planning. You will track and manage the brand budget to ensure profitable delivery of marketing initiatives and provide a monthly budget reconciliation.

Duties and Responsibilities:
• Assist in developing and evolving the Harlequin brand strategy.
• Assist in the development of annual brand and promotional plans.
• Support the media strategy development and lead the execution of all supporting creative requirements.
• Head the execution of all promotional campaigns and initiatives.
• Employ your strong communication and relationship management skills to manage plans cross-functionally and with external agencies and partners.
• Assist in the development of new opportunities and partnerships.
• Lead campaign and promotional examination, ROI examination, and make recommendations based on findings

Specific training or job experience required includes:
• Partnership development & relationship management experience.
• Budget management experience with eye towards optimization and cost reduction.
• Familiarity with data and metrics.
• Familiarity with Microsoft Office Suite (Word, Excel, Outlook, PowerPoint), specifically for the following functions:
o Building engaging Powerpoint presentations
o Budget building and tracking in Excel
o Data analysis in Excel
• Strong interest and understanding of digital marketing and social media.
• Excellent oral and written communication skills.
• Knowledge of brand management in the consumer goods industry.

Competencies and skills required to perform this job include:
• Excellent communication skills and highly collaborative.
• Strong attention to detail, time management and organization skills with the ability to meet deadlines.
• Proactive approach with exceptional creativity, problem solving, and decision-making skills.
• Interest in or knowledge of/experience in book publishing.

What’s in It For You?
• The opportunity to be part of a company on the leading edge of publishing, working with a very talented team and exceptional books
• Summer Hours from late May to early September
• Remote work, flexible start/stop times
• Paid time off days and vacation allotment, starting at three weeks
• Flexible benefit plans to fit your needs and pension matching
• Various virtual social activities to keep you connected – we love trivia!
• Virtual author events and access to discounted books
• Working with passionate people!

About HarperCollins Canada and Harlequin
Harlequin is a leading publisher of commercial fiction and narrative nonfiction. We publish more than 100 titles a month that reach audiences globally. Encompassing highly recognizable imprints that span a broad number of genres, we are home to many award-winning New York Times and USA TODAY bestselling authors. Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world. Through HarperCollins’s global publishing program, Harlequin titles are published in 17 countries and 16 languages.

Known worldwide for the quality of its list, HarperCollins Canada is the proud home of many bestselling and award-winning authors, including Esi Edugyan, Heather O’Neill, and Lawrence Hill. It is our vision to publish the best books of our generation and to work with authors over the length and breadth of their careers. Our authors are at the centre of everything we do. In addition to the Canadian publishing program, HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.


How to Apply

External applicants are asked to apply on our website ( by September 3, 2021. HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities. Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance. We are also committed to ensuring that the accessibility needs of candidates and employees are considered and accommodated during the recruitment process. We thank all applicants for their interest, however, only those candidates selected for an interview will be contacted.  

Job Types: Full-Time.

Job expires in 10 days.

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